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Set up your first integration
Quickly connect Klaviyo to Twilio with a Zapier template.
Our most popular template
How Zapier works
Zapier makes it easy to integrate Klaviyo with Twilio - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Event" from Klaviyo.
Add your action
An action happens after the trigger—such as "Call Phone" in Twilio.
You’re connected!
Zapier seamlessly connects Klaviyo and Twilio, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- Metric
Try ItTriggerPolling- Channel
Try ItTriggerPolling- TagRequired
- ListRequired
ActionWrite- List NameRequired
ActionWrite
- Audience Type
Try ItTriggerPolling- Profile IDRequired
- ListRequired
ActionWrite- TagRequired
- SegmentRequired
ActionWrite- Email
- First_name
- Last_name
- Phone_number
- Title
- Organization
- City
- Region
- Country
- Zip
- Image URL
- Unique_id
- Custom_properties
- Consent to subscribe to Channel
- SMS Subscription Type
ActionWrite
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Practical ways you can use Klaviyo and Twilio
Track segments with SMS alerts.
When a new segment is created in Klaviyo, Zapier uses Twilio to send an SMS notification to the business owner. This provides timely updates about audience segmentation, aiding strategic decisions.
Business OwnerSend SMS to new Klaviyo subscriber.
When a candidate subscribes to HR's email updates through Klaviyo, Zapier triggers Twilio to send them a welcome SMS. It ensures a prompt welcome and boosts engagement during recruitment campaigns.
HR & Recruiting OpsSend SMS alerts for new Klaviyo campaign.
When a new marketing campaign is created in Klaviyo, Zapier sends an SMS alert via Twilio to notify marketing stakeholders. This helps ensure the team stays informed and aligned, improving campaign coordination and visibility.
Marketing & Marketing OpsLearn how to automate Klaviyo on the Zapier blog
Learn how to automate Twilio on the Zapier blog
Frequently Asked Questions about Klaviyo + Twilio integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Klaviyo and Twilio
Can I automate SMS messages in Twilio based on events in Klaviyo?
Yes, you can automate SMS messages in Twilio when specific events happen in Klaviyo. By setting up triggers for events like "New Subscriber" or "Cart Abandonment" in Klaviyo, our integration allows actions such as sending targeted SMS campaigns through Twilio.
What types of triggers are available when integrating Klaviyo with Twilio?
Common triggers include when a new subscriber is added, a specific email is opened, or an abandoned cart event occurs in Klaviyo. These triggers can initiate actions such as sending SMS notifications through Twilio, allowing seamless communication based on user behavior.
How do I send personalized messages using the integration?
You can personalize messages by using data fields from Klaviyo within your Twilio SMS actions. For example, trigger a message when a customer subscribes with personalized details like their first name and product preferences directly pulled from your Klaviyo account.
Is it possible to use this integration for promotional campaigns?
Certainly! You can configure the integration to trigger promotional SMS messages via Twilio from promotional email clicks or special event sign-ups in Klaviyo. This helps ensure your customers receive timely updates about promotions.
What happens if a message fails to send through Twilio?
If there's an issue with sending a message via Twilio, our system logs the error and attempts to resend the message automatically. You will be notified of any persistent issues so they can be addressed promptly.
Can I test my integration before going live?
Yes, we provide testing tools that allow you to simulate the process and verify that all triggers and actions function as expected between Klaviyo and Twilio before deploying them live.
Do I need coding skills to set up the integration between Klaviyo and Twilio?
No coding skills are required to set up this integration. Our platform offers an intuitive interface where you can connect triggers from Klaviyo with actions in Twilio effortlessly without needing any technical expertise.
