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Zapier makes it easy to integrate Google Analytics 4 with Microsoft Teams - no code necessary. See how you can get setup in minutes.

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Google Analytics 4
Google Analytics 4 logo
Google Analytics 4
1. Choose trigger event
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Microsoft Teams
Microsoft Teams logo
Microsoft Teams
2. Choose action
Google Analytics 4 logo
1. Select the event
Setup
Test
Google Analytics 4 logo
Google Analytics 4
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Conversion Event" from Google Analytics 4.

Add your action

An action happens after the trigger—such as "Create Channel" in Microsoft Teams.

You’re connected!

Zapier seamlessly connects Google Analytics 4 and Microsoft Teams, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Google Analytics 4 triggers, actions, and search
    New Conversion Event

    Triggers when a new conversion event is created.

    Trigger
    Polling
    Try It
    • Measurement Display Name
      Required
    Action
    Write
  • Google Analytics 4 triggers, actions, and search
    Send Measurement Events for an Application

    Send Measurement Events for given application.

    Action
    Write
  • Google Analytics 4 triggers, actions, and search
    Find Conversion

    Finds a conversion based on id.

    Action
    Search
    • Event Name
      Required
    Action
    Write
    • Report Start Date
      Required
    • Report End Date
      Required
    • Date Name
      Required
    • Dimension
    • Comparison
    • Value
    • Metric
    • Comparison
    • Operation
    • Value
    • Offset
    • Limit
    • Currency
    • Keep empty rows
    • Return property quota
    Action
    Write
    • Stop on error
      Required
    • HTTP Method
      Required
    • URL
      Required
    • Query string parameters
    • Additional request headers
    • Body
    Action
    Write
    • Team
      Required
    Trigger
    Polling
    Try It

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Customers have created over 25 million Zaps on the platform

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Connect Google Analytics 4 and Microsoft Teams to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Learn how to automate Google Analytics 4 on the Zapier blog

Learn how to automate Microsoft Teams on the Zapier blog

Make work flow with AI

Level up your Google Analytics 4 to Microsoft Teams integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Illustration of AI enhancing Zapier workflows with automation and app integrations.

Frequently Asked Questions about Google Analytics 4 + Microsoft Teams integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Analytics 4 and Microsoft Teams

How can I connect Google Analytics 4 with Microsoft Teams?

We can facilitate the integration between Google Analytics 4 and Microsoft Teams by using automated workflows. These workflows often involve setting a trigger, such as an event in Google Analytics, and responding with an action, like sending a message or updating a channel in Microsoft Teams.

What are the possible triggers available for Google Analytics 4 when integrating with Microsoft Teams?

When integrating with Microsoft Teams, possible triggers from Google Analytics 4 include reaching a specific traffic goal, tracking conversions, or detecting changes in user behavior. These triggers can initiate actions within your Microsoft Teams environment once set up.

Can I receive notifications in Microsoft Teams for specific Google Analytics 4 events?

Yes, you can receive notifications directly in your Microsoft Teams channels when specific events occur in Google Analytics 4. By setting triggers for important metrics or events, automatic notifications will keep your team informed.

How do I set up an alert in Microsoft Teams based on Google Analytics 4 data?

To set up alerts within Microsoft Teams based on data from Google Analytics 4, you'll need to configure a trigger for relevant activities in Google Analytics and then couple it with an action that posts details to a chosen channel or user group in Teams.

Is it possible to automate reporting from Google Analytics 4 to my team’s channel in Microsoft Teams?

Yes, automated reporting can be established by setting scheduled triggers that extract analytics data at defined intervals. This data is then delivered as messages or summaries to designated channels within Microsoft Teams.

What types of actions can be executed in Microsoft Teams based on triggers from Google Analytics 4?

Based on specified triggers from Google Analytics 4, actions within Microsoft Teams might include posting updates to channels, sending direct messages to users about changes or milestones achieved, or updating task lists if integrated with other productivity tools.

Do I need special permissions to create integrations between Google Analytics 4 and Microsoft Teams?

Typically, establishing integrations may require admin privileges both in your Google Analytics account and within your team's setup on Microsoft Teams. Checking these permissions ensures smooth configuration of triggers and actions between the platforms.

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About Google Analytics 4
Google Analytics 4 is a powerful web analytics platform that provides businesses with deep insights into user behavior and website performance.
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About Microsoft Teams
Microsoft Teams is the hub for teamwork in Office 365 that integrates all the people, content, and tools your team needs to be more engaged and effective.
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