Formstack + Salesforce + Verifalia

Validate new Formstack leads with Verifalia before sending them to Salesforce

Gathering leads is not enough for your marketing strategy. You also need to make sure that the leads are using a valid email address. This Zap will automatically validate in Verifalia new email addresses that are filled in your Formstack forms, and then will add them in Salesforce as leads.

When this happens...
New Form
Triggers when a new form is added.
TriggerScheduled
automatically do this...
Verify Email Address
Verifies a single email address and checks if it is properly formatted, really exists and can accept mails, if it is a free or a business mail, flagging spam traps, role accounts, disposable and catch-all addresses - and much more.
ActionWrite
then do this!
Create Record
Creates a new record of a specified Salesforce object (ie. Contact, Lead, Opportunity, etc.).
ActionWrite

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Supported triggers and actions

What does this mean?

New Form
Triggers when a new form is added.
Trigger
Scheduled
Try It
- FormRequired
- Remote Address
  The IP address of the original submitter.
Action
Write
- Api Docs Info
  API docs for Formstack are located here https://developers.formstack.com/
- HTTP MethodRequired
- URLRequired
  Requests can only be made to domains associated by this application.
- Query String Parameters
  These params will be URL-encoded and appended to the URL when making the request.
- Headers
  Authentication headers are included automatically
- Additional Request Headers
  Zapier will apply these optional headers and values to the request in addition to any headers created as part of the authentication mechanism.
- Body
  Zapier will pass this along raw. If you would like to provide complex JSON, try a "Code by Zapier" step to build the structure and pass it along here. For example, {"foo": "bar"} is perfectly valid.
Action
Write
- Email Address to VerifyRequired
- Expected Result Quality Level
  The higher the quality level the longer it could take to complete the verification. By default, we use the configured default quality level for your Verifalia user.
- Data Retention Period
  The retention period to observe for the validation job, expressed in the format dd.hh:mm:ss (where dd: days, hh: hours, mm: minutes, ss: seconds); the initial dd. part is added only for periods of more than 24 hours. The value has a minimum of 5 minutes (0:5:0) and a maximum of 30 days (30.0:0:0): Verifalia will delete the job and its data once its data retention period is over, starting to count when it gets completed.
Action
Write
- Dummy 1
  No setup is required for this action.
Action
Search

- Salesforce ObjectsRequired
  Pick which type of object you want to watch for new items of (Note: we do our best to support all objects, but due to their complex nature, some may not work flawlessly).
Trigger
Scheduled
Try It
- Salesforce ObjectRequired
  Pick which type of object you want to watch for updated records of (Note: we do our best to support all objects, but due to their complex nature, some may not work flawlessly).
Trigger
Scheduled
Try It

- Salesforce ObjectRequired
  Pick which type of object you want to update (Note: we do our best to support all objects, but due to their complex nature, some may not work flawlessly)
- Record to LinkRequired
- FileRequired
  The Content Document ID of a file that has been uploaded to a library in Salesforce CRM Content or Salesforce Files
- VisibilityRequired
  Specifies whether this file is available to all users, internal users, or shared users.
Action
Write
- FileRequired
- Salesforce ObjectRequired
  Pick the type of object you want to attach the file to (Note: we do our best to support all objects, but due to their complex nature, some may not work flawlessly).
- Description
- Is Private
  Defaults to false if left blank.
Action
Write
- FileRequired
- Title
- Description
- Salesforce Object
  Pick the type of object if you want to attach the file to (Note: we do our best to support all objects, but due to their complex nature, some may not work flawlessly).
Action
Write
- Salesforce ObjectRequired
  Pick which type of object you want to create (Note: we do our best to support all objects, but due to their complex nature, some may not work flawlessly)
Action
Write
- Record to UpdateRequired
  Search for or select the record you'd like to update. Use Custom Value to select a record from a previous step. If using the Search, click "Refresh Fields" below to update the available input fields.
Action
Write
- Salesforce ObjectRequired
  Pick which type of object you want to update (Note: we do our best to support all objects, but due to their complex nature, some may not work flawlessly)
- Record to UpdateRequired
  Search for or select the record you'd like to update. Use Custom Value to select a record from a previous step. If using the Search, click "Refresh Fields" below to update the available input fields.
Action
Write
- Api Docs Info
  API docs for Salesforce are located here https://developer.salesforce.com/docs/atlas.en-us.api_rest.meta/api_rest/resources_list.htm
- HTTP MethodRequired
- URLRequired
  Requests can only be made to domains associated by this application.
- Query String Parameters
  These params will be URL-encoded and appended to the URL when making the request.
- Headers
  Authentication headers are included automatically
- Additional Request Headers
  Zapier will apply these optional headers and values to the request in addition to any headers created as part of the authentication mechanism.
- Body
  Zapier will pass this along raw. If you would like to provide complex JSON, try a "Code by Zapier" step to build the structure and pass it along here. For example, {"foo": "bar"} is perfectly valid.
Action
Write
- Salesforce ObjectRequired
  Pick which type of object you want to search for. You can only search for multiple records which are all the same object type.
- Search Results
  Select the format of search results to be returned. If multiple search values are provided, the choice will be applied to each search value.
Action
Search
- Salesforce ObjectRequired
  Pick which type of object you want to create (Note: we do our best to support all objects, but due to their complex nature, some may not work flawlessly)
- Search ValueRequired
Action
Search or write

- FormRequired
  Select which form to watch for submissions.
Trigger
Instant
Try It
- Owner
  Determines which App Extensions will appear in the dropdown below.
- App ExtensionRequired
Action
Write
- Job IDRequired
  The ID of the email verification job to delete.
Action
Write
- Input FileRequired
  An input file containing the email addresses to verify.
- Input File Format (MIME Type)
  By default, we use the MIME type returned with the file.
- Starting Row
  Advanced: the zero-based number of the first row to import and process; if not specified, we start from the first (0) row.
- Ending Row
  Advanced: the zero-based number of the last row to import and process; if not specified, we process rows until the end of the file.
- Line Ending
  Advanced: valid only for Plain Text and Delimiter-Separated Values files. By default, we attempt to guess the correct line ending.
- Column Delimiter
  Advanced: valid only for Delimiter-Separated Values files. By default, we use the comma symbol (,).
- Column
  Advanced: valid only for Delimiter-Separated Values and Excel files. The zero-based index of the column to import. If not specified, we use the first (0) column.
- Sheet
  Advanced: valid only for Excel files. The zero-based index of the worksheet to import. If not specified, we use the first (0) worksheet.
- Output File Format (MIME Type)Required
- Expected Result Quality Level
  The higher the quality level the longer it could take to complete the verification. By default, we use the configured default quality level for your Verifalia user.
- Duplicates Detection
  Choose whether / how we should mark duplicated email addresses.
- Data Retention Period
  The retention period to observe for the validation job, expressed in the format dd.hh:mm:ss (where dd: days, hh: hours, mm: minutes, ss: seconds); the initial dd. part is added only for periods of more than 24 hours. The value has a minimum of 5 minutes (0:5:0) and a maximum of 30 days (30.0:0:0): Verifalia will delete the job and its data once its data retention period is over, starting to count when it gets completed.
Action
Write
New Outbound Message
Triggers when a new outbound message is received in Salesforce.
Trigger
Instant
Try It
- Disclaimer
  This trigger works on Salesforce objects with less than 104,000 records. If the "Field Updated to" is specified, the limit applies to only the records with the value specified. Check how many records you have in your account by following the steps under Viewing Storage Usage. You can also setup a Zap with the New Outbound Message trigger to workaround this limit.
- Salesforce ObjectRequired
  Pick which type of object you want to watch for changes on.
Trigger
Scheduled
Try It
- CampaignRequired
  Select which campaign to add contact. If using the Search for this field, click "Refresh Fields" below to make sure all fields are available to you.
- ContactRequired
  If using the Search for this field, click "Refresh Fields" below to make sure all fields are available to you.
Action
Write
- CampaignRequired
  Select which campaign to add lead. If using the Search for this field, click "Refresh Fields" below to make sure all fields are available to you.
- LeadRequired
  If using the Search for this field, click "Refresh Fields" below to make sure all fields are available to you.
Action
Write
Create Contact
Creates a new contact in Salesforce.
Action
Write
Create Lead
Creates a new lead in Salesforce.
Action
Write
- Salesforce ObjectRequired
  Pick which type of object you want to create (Note: we do our best to support all objects, but due to their complex nature, some may not work flawlessly)
Action
Write
- Lead to UpdateRequired
  Search for or select the lead you'd like to update. Use Custom Value to select a lead from a previous step. If using the Search, click "Refresh Fields" below to update the available input fields.
Action
Write
- Salesforce ObjectRequired
  Pick which type of object you want to update (Note: we do our best to support all objects, but due to their complex nature, some may not work flawlessly)
- Record to UpdateRequired
  Search for or select the record you'd like to update. Use Custom Value to select a record from a previous step. If using the Search, click "Refresh Fields" below to update the available input fields.
Action
Write
- Salesforce ObjectRequired
  Pick which type of object you want to search for.
- Search ValueRequired
Action
Search
- Salesforce ObjectRequired
  Pick which type of object you want to search for.
- WHERE ClauseRequired
  Enter a SOQL WHERE clause. See our help docs for Tips and Examples.
Action
Search

About Formstack

Formstack is one of the easiest ways to build custom forms that let you collect data your way.

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About Salesforce

Salesforce is a leading enterprise customer relationship manager (CRM) application.

Learn more

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CRM (Customer Relationship Management)

About Verifalia

Verifalia is a fast and accurate email verification service which identifies deliverable, invalid, or otherwise risky email addresses in real-time: it stops bad and low-quality emails getting into your systems, reduces bounce rates and keeps your campaigns deliverable.

Related categories

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Formstack + Salesforce + Verifalia

Validate new Formstack leads with Verifalia before sending them to Salesforce

New Form

Create Submission

FormRequired

Remote Address

API Request (Beta)

Api Docs Info

HTTP MethodRequired

URLRequired

Query String Parameters

Headers

Additional Request Headers

Body

Verify Email Address

Email Address to VerifyRequired

Expected Result Quality Level

Data Retention Period

Get Credit Balance

Dummy 1

New Record

Salesforce ObjectsRequired

Updated Record

Salesforce ObjectRequired

Add File to Record

Salesforce ObjectRequired

Record to LinkRequired

FileRequired

VisibilityRequired

Create Attachment

FileRequired

Salesforce ObjectRequired

Description

Is Private

Create File

FileRequired

Title

Description

Salesforce Object

Create Record

Salesforce ObjectRequired

Update Contact

Record to UpdateRequired

Update Record

Salesforce ObjectRequired

Record to UpdateRequired

API Request (Beta)

Api Docs Info

HTTP MethodRequired

URLRequired

Query String Parameters

Headers

Additional Request Headers

Body

Find Record(s)

Salesforce ObjectRequired

Search Results

Find or Create Record

Salesforce ObjectRequired

Search ValueRequired

New Submission

FormRequired

App Extensions (Beta)

Owner

App ExtensionRequired

Delete Email Verification Job

Job IDRequired

Verify List of Email Addresses

Input FileRequired

Input File Format (MIME Type)

Starting Row

Ending Row

Line Ending

Column Delimiter

Column

Sheet

Output File Format (MIME Type)Required

Expected Result Quality Level

Duplicates Detection

Data Retention Period