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How Zapier works
Zapier makes it easy to integrate Marketo with Gainsight - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Form Submission" from Marketo.
Add your action
An action happens after the trigger—such as "Create or Update Company" in Gainsight.
You’re connected!
Zapier seamlessly connects Marketo and Gainsight, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- New Program
Triggers when a new program is created.
Try ItTriggerPolling - List
- Additional Fields
Try ItTriggerPolling- External Company IDRequired
ActionWrite
- List
- Additional Fields
Try ItTriggerPolling- Zap_id
- Program ContextRequired
- Campaign ContextRequired
- Program ContextRequired
- Program Member ContextRequired
Try ItTriggerInstant- ListRequired
- LeadRequired
ActionWrite- Partition
ActionWrite
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Frequently Asked Questions about Marketo + Gainsight integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Marketo and Gainsight
How do I start the integration between Marketo and Gainsight?
To begin the integration between Marketo and Gainsight, access our integration page, select Marketo as your trigger app, and Gainsight as your action app. From there, follow the prompts to link your accounts using API credentials provided by both Marketo and Gainsight.
What triggers are available in Marketo for this integration?
Our integration with Marketo allows you to use various triggers such as when a new lead is created, an existing lead is updated, or when a specific campaign action occurs. These triggers can initiate appropriate actions within Gainsight.
Can I customize actions in Gainsight based on Marketo triggers?
Yes, you can customize actions within Gainsight based on specific Marketo triggers. For instance, updating customer information or creating a success plan in Gainsight can be triggered by a new lead creation or campaign milestone in Marketo.
Is there a limit to the number of integrations I can set up between Marketo and Gainsight?
There is no fixed limit on the number of integrations you can establish between Marketo and Gainsight. Feel free to create multiple workflows that meet your business needs within our platform capabilities.
How do we handle errors during the data transfer process?
We employ robust error-handling mechanisms to ensure smooth data transfer between Marketo and Gainsight. In case an error occurs, it will be logged and accessible in your dashboard for review and troubleshooting.
What kind of data can be transferred from Marketo to Gainsight?
You can transfer various types of data from Marketo to Gainsight, including lead information, account details, campaign statistics, and other relevant marketing metrics that support customer success operations.
Do I need technical expertise to set up the integration?
While some understanding of API connections might be helpful, our intuitive setup process is designed to guide you through each step without requiring deep technical expertise.