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Zapier makes it easy to integrate Facebook Lead Ads with Keap - no code necessary. See how you can get setup in minutes.

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Facebook Lead Ads
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Facebook Lead Ads
1. Choose trigger event
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Keap
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Keap
2. Choose action
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1. Select the event
Setup
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Facebook Lead Ads
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Lead" from Facebook Lead Ads.

Add your action

An action happens after the trigger—such as "Create Product" in Keap.

You’re connected!

Zapier seamlessly connects Facebook Lead Ads and Keap, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • FBLA_copy
    • Page
      Required
    • Form
    • Conversions Information
    Trigger
    Instant
    Try It
  • Keap triggers, actions, and search
    New Affiliate

    For Ulimate users, triggers when a new affiliate is added.

    Trigger
    Polling
    Try It
    • Company events this trigger will listen to:
      Required
    Trigger
    Instant
    Try It
    • Invoice events this trigger will listen to:
      Required
    Trigger
    Instant
    Try It
    • Appointment Trigger Requirement
    • Appointment events this trigger will listen to:
      Required
    Trigger
    Instant
    Try It
    • Note events this trigger will listen to:
      Required
    Trigger
    Instant
    Try It

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Practical ways you can use Facebook Lead Ads and Keap

Sync Facebook leads with Keap contacts

Save time on manual entry by syncing your Facebook Lead Ads with Keap. When a new lead is generated on Facebook, Zapier will automatically create or update the corresponding contact in Keap, so you can easily manage and nurture your leads within your CRM.

Business Owner
Try it
Match Keap contact fields to Facebook forms

Ensure consistent data collection by syncing customized fields between a Keap contact record and a Facebook Lead Ad form. Zapier automates this process, reducing data inconsistencies and saving valuable IT time for more critical tasks.

IT
Tag new Facebook leads in Keap

Streamline lead management by tagging new Facebook leads in Keap. When a Facebook Lead Ad generates a new lead, Zapier automatically applies a tag to the contact in Keap, helping marketing teams categorize and prioritize follow-ups effectively.

Marketing & Marketing Ops

Learn how to automate Facebook Lead Ads on the Zapier blog

Learn how to automate Keap on the Zapier blog

Make work flow with AI

Level up your Facebook Lead Ads to Keap integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Facebook Lead Ads + Keap integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Facebook Lead Ads and Keap

How do I connect Facebook Lead Ads to Keap using Zapier?

To connect Facebook Lead Ads to Keap, you'll need access to both accounts and a Zapier account. First, create a new Zap and choose Facebook Lead Ads as your trigger app. Set up the trigger by selecting the specific lead form you want to use. Next, choose Keap as your action app and set up the action you want, like creating or updating a contact. Sign in to all necessary accounts when prompted, and allow permissions for Zapier to access them.

What triggers are available for Facebook Lead Ads in Zapier?

In Zapier, the primary trigger available for Facebook Lead Ads is the 'New Lead' trigger. This trigger fires every time someone fills out one of your specified lead forms on Facebook, allowing you to automatically initiate actions within Keap or other apps connected through Zapier.

Can I use existing lists in Keap when importing leads from Facebook?

Yes, during the setup of your Zap, when you choose your action app as Keap, you can select an existing list within Keap where you wish new leads from your Facebook ad campaign to be added. This involves mapping the appropriate fields from your lead form responses into your chosen list so that all relevant information is correctly captured.

What happens if a lead’s information changes on Facebook after it has been sent to Keap?

If a lead’s information gets updated on Facebook after it's already been transferred to Keap through our integration with Zapier, this change will not be automatically reflected in Keap unless you've set up additional Zaps or workflows that handle updates separately.

How do I handle duplicate leads when sending data from Facebook Lead Ads to Keap?

You can manage duplicate leads by setting up filters within your Zaps or using Keap's built-in deduplication features. Within the Zap setup process, specify conditions under which data should not be sent if it matches existing entries in your system.

Is it possible to segment incoming leads based on their answers in my lead form?

Yes, during the creation of your Zap between Facebook Lead Ads and Keap, you can use conditional logic within Zapier to segment leads based on their responses. By setting specific filters or paths related to various answers provided by leads in their forms, different actions can be triggered accordingly in Keap.

Are there any limitations when integrating Facebook Lead Ads with Keap via Zapier?

While integrating through our platform provides flexibility and automation, there are some limitations such as API call limits which might restrict data volume transfers at peak times. Also note that some custom fields or specific extensions might require additional configuration workarounds within both apps.

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About Facebook Lead Ads
Facebook lead ads make signing up for business information easy for people and more valuable for businesses. The Facebook lead ad app is useful for marketers who want to automate actions on their leads.
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About Keap
Keap is your all-in-one CRM, sales and marketing automation software that helps organize leads, land the job, get paid, and keep growing.
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