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Toby Peterson

Toby Peterson is an educator, writer, and editor living in Portland, Oregon. He enjoys unironically British food and the Oxford comma. Visit him at tobiaspeterson.com.

Toby Peterson

Toby's articles

Most recent articles

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More from Toby

Best apps

The best lead management software and tools in 2024

Here's what you should look for in your lead management software stack to keep your business-critical tasks running smoothly.

By Toby Peterson

12 min read

Two orange people icons on a light orange background with a dotted line behind it.

Best apps

The best free small business software in 2024

If you're running a small business, free business software can be an attractive—even necessary—option. Here are the best free apps for small businesses to use.

By Toby Peterson

9 min read

Best apps

The best Shopify alternatives in 2024

Here, we'll share the best Shopify competitors with you to help you decide which one is best for your business.

By Toby Peterson

8 min read

Best apps

The best Jira alternatives in 2024

Depending on the use case (and budget), there are a number of Jira alternatives for you to consider. 

By Toby Peterson

6 min read


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A Zap with the trigger 'When I get a new lead from Facebook,' and the action 'Notify my team in Slack'