Originally from Minneapolis and now in Houston, Ben specializes in writing engaging content for a wide range of industries. His natural storytelling abilities allow him to take even the most complex subjects and make them relatable and understandable to the target audience. When he's not writing content, you can find him at a brewery, enjoying the outdoors, or experiencing the joy (but more realistically, heartbreak) of Minnesota sports.
Ben Lyso
Ben's articles
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Marketing tips
Learn about LinkedIn advertising costs, the types of LinkedIn ads, and 7 key strategies you can use to boost your ROI and increase conversions.
By Ben Lyso
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13 min read

App tips
HubSpot is a popular CRM that allows users to build workflows and streamline their teams. Learn about 11 HubSpot workflow examples you can use today.
By Ben Lyso
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13 min read

Business tips
Both ERP and CRM can help you centralize data and promote team efficiency. Read our ERP vs. CRM comparison to see which is right for you.
By Ben Lyso
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7 min read

Best apps
Learn about the best LangChain alternatives in 2026. Compare features, prices, and use cases to find the best alternative to LangChain for your needs.
By Ben Lyso
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13 min read
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