Connect Pardot and YouTube to power AI-driven automation
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How Zapier works
Zapier makes it easy to integrate Pardot with YouTube - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Form Submission" from Pardot.
Add your action
An action happens after the trigger—such as "Add Video to Playlist" in YouTube.
You’re connected!
Zapier seamlessly connects Pardot and YouTube, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- New Form Submission
Triggers when a form is submitted.
Try ItTriggerPolling - ListRequired
Try ItTriggerPolling- ListRequired
- ProspectRequired
ActionWrite- ListRequired
- ProspectRequired
ActionWrite
- New Prospect
Triggers when a new Prospect is synced to Pardot.
Try ItTriggerPolling - New or Updated Prospect
Triggers when a Prospect is created or updated in Pardot.
Try ItTriggerPolling - Email AddressRequired
- First Name
- Last Name
- Last Activity At
- Salutation
- Campaign
- Address One
- Address Two
- City
- Zip
- State
- Territory
- Country
- Website
- Phone
- Fax
- Job Title
- Department
- Company
- Number of Employees
- Years in Business
- Industry
- Notes
- Comments
- Source
- Score
- Password
- Account
- Annual Revenue
- Is Do Not Email
- Is Reviewed
- Is Starred
- Is Do Not Call
ActionWrite- NameRequired
- CampaignRequired
- ListsRequired
- From NameRequired
- From EmailRequired
- Subject LineRequired
- Email Body (Text)Required
- Email Body (HTML)
- Tags
- Custom Reply-To Address
- Suppression Lists
- Scheduled Time
ActionWrite
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Learn how to automate Pardot on the Zapier blog
Learn how to automate YouTube on the Zapier blog
Frequently Asked Questions about Pardot + YouTube integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Pardot and YouTube
Can I automatically add YouTube subscribers to Pardot?
Yes, you can automatically add new YouTube subscribers to your Pardot email lists by setting up a trigger for when a new subscriber is gained on your YouTube channel. This allows us to automate the process of keeping your audience database up-to-date in Pardot.
Is it possible to send personalized emails from Pardot based on YouTube activity?
Absolutely. By using specific triggers like when a viewer watches one of your videos or comments, you can configure Pardot to send out personalized follow-up emails or nurture campaigns tailored to that specific engagement.
How can I track video engagement in Pardot through YouTube?
We can help you set up automation that uses triggers when someone views a video or engages through liking/commenting. These actions can be recorded in Pardot, allowing for detailed analytics and customer journey mapping within your marketing campaigns.
Are there any settings needed in YouTube for the integration with Pardot?
Typically, you’ll need to ensure that your YouTube account has the necessary permissions set up for accessing subscriber data and video statistics. Once this is aligned, our integration processes handle the rest of connecting with Pardot smoothly.
Do I need technical skills to integrate Pardot with YouTube?
Not necessarily. Our integration tools are designed to be user-friendly so that even those without coding skills can set up and manage triggers and actions between Pardot and YouTube efficiently.
Can custom events in YouTube trigger actions in Pardot?
Yes, custom events such as completing a certain percentage of a video watched or user interactions like comments and likes could be triggers that prompt specific actions in Pardot, like updating lead scores or starting email sequences.
What kind of data sync occurs during the integration between Pardot and YouTube?
The integration typically synchronizes subscriber information, video engagement metrics, and interaction records from YouTube directly into your Pardot system. This ensures all relevant marketing data is centralized for easy access and analysis.







