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Zapier makes it easy to integrate HubSpot with YouTube - no code necessary. See how you can get setup in minutes.
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HubSpot
HubSpot
1. Choose trigger event
YouTube
YouTube
2. Choose action
1. Select the event
Setup
Test
HubSpot
Choose a trigger event
Choose a trigger
A trigger is the event that starts your Zap—like a "New Company" from HubSpot.
Add your action
An action happens after the trigger—such as "Add Video to Playlist" in YouTube.
You’re connected!
Zapier seamlessly connects HubSpot and YouTube, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
Create a new record or update an existing record in your app.
Thumbnail_size_copy
Video_id
Required
Thumbnail
Required
Action
This is an event a Zap performs.
Write
Create a new record or update an existing record in your app.
Search Query
Channel ID
Order Results By
Published After
Published Before
Video Duration
Video Definition
Video Dimension
Video Caption
Video License
Safe Search
Region Code
Relevance Language
Video Category ID
Max Results
Action
This is an event a Zap performs.
Search
Find existing data in your app
For AI agents & developers
Use HubSpot and YouTube with AI agents and code
Beyond Zap workflows. Call HubSpot and YouTube actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.
No code
Connect via Zapier MCP
Expose HubSpot and YouTube actions as tools in any MCP client. Authenticate once, then call them in natural language.
Example actions on this page
Update Contact Subscription Preferences
Add Video to Playlist
Works with
Claude · ChatGPT · Cursor · any MCP-compatible client
There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.
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Connect HubSpot and YouTube to integrate crucial parts of your business
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Learn how to automate HubSpot on the Zapier blog
Learn how to automate YouTube on the Zapier blog
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Frequently Asked Questions about HubSpot + YouTube integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with HubSpot and YouTube
How can I automatically send YouTube video data to HubSpot contacts?
We facilitate the integration between YouTube and HubSpot using triggers and actions. When a new video is uploaded to your YouTube channel, it can trigger an action to add or update a contact in HubSpot with details of the video. This ensures your contact database reflects the latest content your audience is interested in.
Can we create workflows based on YouTube channel activity in HubSpot?
Yes, workflows can be initiated in HubSpot whenever there is new activity such as video uploads or subscriber changes on your YouTube channel. These triggers allow you to automate follow-ups or marketing emails through HubSpot about the new content available.
Is it possible to track YouTube engagement metrics in HubSpot?
By integrating YouTube with HubSpot, you can set triggers for when specific engagement events happen, like comments or likes. These metrics can be collected as part of contact activities within HubSpot, providing insights into engagement with your videos.
What happens if I delete a video from my YouTube channel?
When a video is deleted from your YouTube channel, you can set up a trigger that notifies HubSpot of this change. Any associated tasks or workflows that reference this video in HubSpot may need updating manually, as they won't automatically adjust to this change.
How do we manage subscriber list updates from YouTube into our CRM?
Subscriber additions or removals on your YouTube channel can trigger automated updates within your CRM system such as adding them as new contacts or marking them for special campaigns. This helps maintain an updated subscriber list matching between platforms.
Is it feasible for us to sync comments from our YouTube videos into our customer service platform via HubSpot?
Yes, syncing comments is feasible by setting up a trigger when a comment is posted on your videos; these can be pushed into your customer service platform through actions configured within the connected systems. This allows customer service teams to engage with viewers effectively.
Can live stream events on YouTube initiate automated processes within our marketing tools?
You can use live stream start and end events on YouTube as triggers for initiating automated marketing processes within tools linked through our integration platform such as sending notifications about live events directly through email campaigns set up in advance.
About HubSpot
HubSpot is your all-in-one stop for all of your marketing software needs.
App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier
About YouTube
YouTube allows billions of people to discover, watch and share originally-created videos. YouTube provides a forum for people to connect, inform, and inspire others across the globe and acts as a distribution platform for original content creators and advertisers large and small.