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How Zapier works

Zapier makes it easy to integrate HubSpot with SQL Server - no code necessary. See how you can get setup in minutes.

Select a trigger from HubSpot

A trigger is an event that starts your Zap and runs the workflow. For example, with HubSpot, a trigger could be "New Company."
A trigger is the event that kicks off your automated workflow.

Setup an action from SQL Server

An action is what takes place after the automation is triggered. For example, with SQL Server, the action could be "New Row."
An action is the event that your automated workflow performs when triggered.

That’s it! You just connected HubSpot to SQL Server

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Triggers and actions are the main components of every automated workflow.

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Customers have created over 25 million Zaps on the platform

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Frequently Asked Questions about HubSpot + SQL Server integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with HubSpot and SQL Server

What is needed to connect HubSpot with SQL Server?

To connect HubSpot with SQL Server, you'll need access to both accounts. Ensure your HubSpot API key or OAuth token is on hand, while for SQL Server, you should have the connection string details like server name, database name, and authentication credentials.

How can triggers be set up in the integration between HubSpot and SQL Server?

You can set up triggers in the integration by specifying an event in HubSpot that initiates an action. For example, a new contact entry in HubSpot could trigger automatic data input into the corresponding table in SQL Server.

What actions can be performed in SQL Server from a HubSpot trigger?

Actions such as inserting new records, updating existing records, or deleting records can be performed in SQL Server. These actions are initiated when specific triggers, like form submissions or contact updates in HubSpot, occur.

Is it possible to update existing entries in SQL Server based on changes in HubSpot?

Yes, it's possible to update existing entries in SQL Server when changes are detected through specific triggers in HubSpot. For example, if a contact's email changes, this can automatically update the corresponding record.

How do we ensure data consistency between HubSpot and SQL Server during integration?

Data consistency is managed by mapping fields accurately and setting conditions under which data transfers occur. We recommend using timestamps or unique identifiers to sync updates both ways effectively.

Can we filter which data gets transferred from HubSpot to SQL Server?

Yes, filtering rules can be applied within the integration setup to transfer only certain types of data from HubSpot based on criteria such as deal stage or contact source.

What should be done if there’s an error during the integration process between HubSpot and SQL Server?

If there's an error during the integration process, checking logs for error messages is a good start. Confirm that all authentication credentials are correct and review trigger-action setups for any misconfigurations.

Practical ways you can use HubSpot and SQL Server

Automated Financial Reporting

Create workflows to automatically generate and email financial reports at regular intervals, reducing manual reporting effort.

Business Owner
Automated Incident Escalation

Streamline the process of escalating IT incidents to the appropriate teams or individuals based on defined conditions such as priority or type of issue.

IT
Lead Nurturing Email Campaigns

Develop automated email workflows to nurture leads through the sales funnel by sending personalized and dynamic email content.

Marketing & Marketing Ops

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

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Learn how to automate HubSpot on the Zapier blog

Learn how to automate SQL Server on the Zapier blog

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About HubSpot
HubSpot is your all-in-one stop for all of your marketing software needs.
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About SQL Server
SQL server (or MS SQL) is a top of the line database geared for the cloud
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