Skip to content

Connect Google Ads and Xero to unlock the power of automation

  • No credit card required
  • Free forever for core features
  • 14-day trial for premium features and apps
Choose a Trigger
Choose an Action
Google Logo Start with Google for free

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate Google Ads with Xero - no code necessary. See how you can get setup in minutes.

100%
Help
Google Ads logo
Google Ads
Google Ads logo
Google Ads
1. Choose trigger event
Xero logo
Xero
Xero logo
Xero
2. Choose action
Google Ads logo
1. Select the event
Setup
Test
Google Ads logo
Google Ads
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Campaign" from Google Ads.

Add your action

An action happens after the trigger—such as "Add Items to Existing Sales Invoice" in Xero.

You’re connected!

Zapier seamlessly connects Google Ads and Xero, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Google Ads triggers, actions, and search
    New Campaign

    Triggers whenever a new campaign is created in Google Ads.

    Trigger
    Polling
    Try It
    • Use Google Ads as...
      Required
    • Managed Account
    • Customer List
      Required
    • Email
      Required
    • Message
    Action
    Write
    • Name
      Required
    • Description
    • Message
    Action
    Write
    • Use Google Ads as...
      Required
    • Managed Account
    • Customer List
      Required
    • Customer_identifier
      Required
    • Message
    Action
    Write
    • Use Google Ads as...
      Required
    • Managed Account
    • Lead Form
      Required
    • Conversions Information
    Trigger
    Polling
    Try It
    • Use Google Ads as...
      Required
    • Managed Account
    • Customer List
      Required
    • Customer_identifier
      Required
    • Message
    Action
    Write
    • Use Google Ads as...
      Required
    • Managed Account
    • Resource
      Required
    • Dates to Include
      Required
    • Limit
    Action
    Write
    • Double_opt_message
    • Use Google Ads as...
      Required
    • Managed Account
    • Multiple_identifier_note
    • Conversion User Identifier Source
      Required
    • Conversion Action
      Required
    • Timestamp
      Required
    • Value
    • Currency
    Action
    Write

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

G2 Badge - Best Est. ROI - Winter 2024
G2 Badge - Best Results - Winter 2024
G2 Badge - Most Implementable - Winter 2024
G2 Badge - Leader Mid-Market - Winter 2024

93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Practical ways you can use Google Ads and Xero

Generate invoices for new ad leads.

Simplify the invoicing process by connecting new lead form entries in Google Ads with Xero. Zapier automatically creates an invoice in Xero for every new lead, ensuring timely billing and reducing administrative delays for your business operations.

Business Owner
Try it
Sync ad leads with accounting records.

Streamline lead tracking by connecting Google Ads with Xero. When a new lead form entry is created in Google Ads, Zapier can automatically create a new contact in Xero. This ensures your accounting records are up-to-date with prospective customers and can reduce manual data entry errors for IT operations.

IT
Log offline conversions to optimize campaigns.

Automatically send offline conversion details from your CRM or other tools in Xero to Google Ads when a payment is reconciled. Zapier syncs this data, helping you connect marketing campaigns to sales outcomes with ease and improve campaign ROI tracking.

Sales Ops

Learn how to automate Google Ads on the Zapier blog

Learn how to automate Xero on the Zapier blog

Make work flow with AI

Level up your Google Ads to Xero integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Illustration of AI enhancing Zapier workflows with automation and app integrations.
google-ads logo
About Google Ads
Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
Related categories
Similar apps
Facebook Lead Ads integrationsFacebook Lead Ads integrations
Facebook Lead Ads
Ads & Conversion, Facebook
AdRoll integrationsAdRoll integrations
AdRoll
Ads & Conversion
xero logo
About Xero
Xero is an accounting app that lets you track businesses expenses and accounting with intuitive mobile apps and web interfaces for point-of-sale, ecommerce, time-tracking, and more.
Related categories
Similar apps
QuickBooks Online integrationsQuickBooks Online integrations
QuickBooks Online
Accounting
FreeAgent integrationsFreeAgent integrations
FreeAgent
Accounting
Wave integrationsWave integrations
Wave
Accounting

Connect Google Ads to Xero on the world's largest no-code automation platform

Google Logo Sign up with Google