Twitter mentions are a great way to gauge sentiment about your brand, keep your entire team aware of issues, even know when there are problems that need to be solved. Sending those mentions directly to a Slack channel can help you stay on top of everything in near real time. With this integration, those Twitter mentions most important to you can be made available to anyone in your organization or just you via Slack.
Twitter is a social network that lets you publish 140-character messages, called "Tweets", that can be seen by an international audience in real-time. Connect with your audience, express yourself and discover what's happening.
Slack is a platform for team communication: everything in one place, instantly searchable, available wherever you go. Offering instant messaging, document sharing and knowledge search for modern teams.
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