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Automatically turn Yelp leads into loyal customers 

 Instantly send new messaging leads from Yelp into your CRM, email, or Slack, and see how Yelp Ads actually drive paying customers.


Follow up faster, measure results, and grow your business. Try it for free when using the Yelp Leads or Yelp Conversions integrations.*

Set up Yelp Leads
Set up Yelp Conversions


*Unlimited free Yelp Leads and Yelp Conversions tasks until March 4, 2026. Yelp Conversions is meant for larger businesses with 10+ locations.

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Drive better results from your Yelp leads

For service businesses, you can now automatically route new messaging leads from Yelp into your favorite lead management tools — no manual work required.

For larger advertising businesses, the Yelp Conversions integration also lets you send booking or purchase data back to Yelp to see how campaigns drive real customers.

Businesses using Yelp integrations typically see:

  • Faster lead responses and higher close rates.
  • Better visibility into the quality of Yelp leads.
  • Less time managing leads, more time servicing.
yelp flow

3 ways to use Zapier's Yelp integrations:

  • Capture new leads. For services businesses, use Yelp Leads to instantly log a Request a Quote lead and send that lead to your CRM, inbox, or Slack.
  • Automate the follow-up. Notify your team, add new contacts to your email list, or trigger auto-responses — no spreadsheets or manual copy-paste required.
  • Measure real results. For larger services, restaurant, and retail businesses, use Yelp Conversions to send closed deals or bookings back to Yelp and see how campaigns drive true ROI.
yelp diagram

New to Yelp?

Visit business.yelp.com to claim your business and then get started with Zapier's Yelp Leadsintegration.

 Want more Yelp leads?

With Zapier connecting your Yelp leads to your lead management tools, now is a great time to start Yelp Ads to get more leads.  

Connect Yelp leads. See stronger results.

Maximize the impact of your Yelp messaging leads by connecting to your lead management tools— all automatically, for free.

Connect the tools you already use

Easily integrate Yelp with your CRM, email, or lead management tools — like ServiceTitan or Slack. No dev resources required.

Focus on the leads that matter most

Automatically manage high-intent Yelp leads in an effective way. Prioritize quality leads and see how Yelp drives paying customers.

Fast setup, no added cost

Get started in minutes and try it free with unlimited Yelp tasks. No code, no limits, and no setup fees — everything you need to automate.

Secure and reliable infrastructure

Built on Zapier’s trusted automation platform. Data is transferred securely, with flexible field mapping, timing control, and audit-ready reporting.


Got questions? We’ve got your answers.

How do I get started with the Yelp Lead Ads integration?

For a step-by-step guide on how to set up your Yelp Leads integration with Zapier, check out the Yelp Leads setup guide.

To use this integration, you will need to have a claimed business on Yelp. Don’t have a claimed business yet? You can get started at business.yelp.com.

Currently, only messaging leads from Yelp’s Request a Quote feature will push through this Zapier integration, so Yelp Leads is meant for services businesses. Make sure you have Yelp’s Request a Quote feature enabled

Want to get more Yelp leads? With your Zapier connection in place, now is a great time to start Yelp Ads.

The Yelp Leads integration enables you to connect Yelp leads to your existing lead management tools, so they can follow your preferred existing flows, such as:

  • Automatically create contacts into your customer database (e.g., CRM)
  • Connect to tools that can automatically respond to a message 
  • Consolidate managing and tracking Yelp leads alongside leads from other platforms

Yelp CAPI (Conversions API) allows advertisers to send conversion events (like transactions, jobs completed, appointments booked, etc.) directly from their systems to Yelp for improved campaign measurement and optimization. With Zapier, you can automate sending new events from hundreds of apps (CRMs, forms, spreadsheets, etc.) to Yelp, no code needed.

The Yelp Conversions app on Zapier is meant for services, restaurant, and retail businesses with 10+ locations with active Yelp for Business accounts. Don’t have a Yelp for Business Account? Get started at business.yelp.com

For step-by-step guidance, check out our Yelp Conversions setup guide.

If you have specific Zapier questions, refer to Zapier’s support page

If you have questions specifically regarding your Yelp Leads, then contact your Yelp representative or zapier-support@yelp.com.

For questions specific to Yelp Conversions, you can contact zapier-capi-support@yelp.com.

It's free! For a limited time, when you use the Yelp Leads or Yelp Conversions app in a Zap, action steps will not count toward your task usage. Action steps that use other apps will still count toward your task usage. All other plan features, including rate limits, still apply.

Learn more about the Yelp Leads or Yelp Conversions offer.

Yelp logo
New: Connect Yelp to Your CRM in Minutes — try it free

Get more from your Yelp leads for free

Automatically send new customer messaging leads to your favorite tools with Zapier’s Yelp Leads integration. No code, no added cost.


For larger advertising businesses, automatically share booking or purchase data with Yelp to confidently measure and optimize your ad strategy.

Start Yelp Leads for freeStart Yelp Conversions for free

Get more from your TikTok Ads—for free

Send high-intent lead data to TikTok as conversion events for free with Zapier. No code, no added cost.

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