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Zapier makes it easy to integrate Instantly with Odoo CRM - no code necessary. See how you can get setup in minutes.

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Instantly
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Instantly
1. Choose trigger event
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Odoo CRM
Odoo CRM logo
Odoo CRM
2. Choose action
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1. Select the event
Setup
Test
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Instantly
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Event" from Instantly.

Add your action

An action happens after the trigger—such as "Create Lead" in Odoo CRM.

You’re connected!

Zapier seamlessly connects Instantly and Odoo CRM, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • Campaign
    • Event Type
    Trigger
    Instant
    Try It
    • Campaign
      Required
    • Tag
      Required
    Action
    Write
    • Campaign
      Required
    • Ignore if lead exists in other campaigns
    • Launch campaign if it is paused or completed
    • Email address
      Required
    • First Name
    • Last Name
    • Company Name
    • Personalization
    • Custom Variables
    Action
    Write
    • Campaign
    • Email Address
      Required
    Action
    Write
    • Email accounts
      Required
    • Tag
      Required
    Action
    Write
    • Email or domain
      Required
    Action
    Write
    • Tag Label
      Required
    • Tag Description
    Action
    Write
    • Email accounts
      Required
    • Tag
      Required
    Action
    Write

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Practical ways you can use Instantly and Odoo CRM

Add new leads to email campaigns.

When a new lead is added to Odoo CRM, Zapier automatically adds them to a specific email campaign in Instantly. This supports prompt communication with new prospects, streamlining engagement efforts.

Business Owner
Try it
Sync lead updates with campaigns.

When a new lead is created in Odoo CRM, Zapier updates the lead's status in Instantly, ensuring consistent data between your CRM and email outreach tool. This eliminates manual updates, improving lead tracking accuracy.

IT
Tag leads who engage with emails.

When a prospect opens an email or replies in Instantly, Zapier assigns a tag to the corresponding lead in Odoo CRM. This helps the marketing team identify engaged leads for targeted follow-up campaigns.

Marketing & Marketing Ops

Learn how to automate Instantly on the Zapier blog

Learn how to automate Odoo CRM on the Zapier blog

Make work flow with AI

Level up your Instantly to Odoo CRM integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Instantly + Odoo CRM integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Instantly and Odoo CRM

How can I set up a trigger in Odoo CRM for my Instantly integration?

To set up a trigger, navigate to the Zapier platform and create a new Zap. Select Odoo CRM as the application and choose an event that should initiate the action, like 'New Lead' or 'Updated Opportunity'. Then, select Instantly as the action app to complete the integration process.

What actions can be performed in Instantly through an Odoo CRM trigger?

With the integration established, actions such as creating or updating contacts and leads in Instantly can be executed. For example, when a new lead is created in Odoo CRM, it can automatically be added to your contact list in Instantly.

Can I update a contact in Instantly when an opportunity is won in Odoo CRM?

Yes, you can create a workflow where winning an opportunity in Odoo CRM triggers an update for that contact’s details in Instantly or move them into a different emailing campaign.

Is it possible to trigger Instantly email campaigns based on activity in Odoo CRM?

Absolutely. You can configure your Zap to start an email campaign whenever there is significant activity such as lead conversion or opportunity closure within your Odoo CRM system.

How do we ensure data mapping between Instantly and Odoo CRM is accurate?

While setting up your Zap, carefully check each step particularly during field mapping. Double-check fields from both applications to ensure customer information aligns correctly between the two platforms.

What should I do if my Zap between Instantly and Odoo isn't working properly?

Try reviewing each step of your Zap setup, ensuring all permissions are correctly granted especially around API connections. If issues persist, consult our troubleshooting guide or reach out for support for further assistance.

Can we automate lead nurturing workflows with this integration?

Yes, by using specific triggers in Odoo like ‘New Lead’ you can automatically start nurture campaigns through Instantly without manual intervention after initial setup.

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About Instantly
Instantly is an email automation platform that helps scale outreach campaigns.
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About Odoo CRM
Odoo is a powerful open source platform with dozens of apps to help you grow your business. Available apps range from CRM to eCommerce, and from accounting to manufacturing and project management. This Odoo CRM integration allows users to connect Odoo's CRM product to other apps. This integration works with instances that are cloud hosted at "odoo.com."
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