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How Zapier works

Zapier makes it easy to integrate Klaviyo with Stripe - no code necessary. See how you can get setup in minutes.

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Klaviyo
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Klaviyo
1. Choose trigger event
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Stripe
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Stripe
2. Choose action
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1. Select the event
Setup
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Klaviyo
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Event" from Klaviyo.

Add your action

An action happens after the trigger—such as "Cancel Subscription" in Stripe.

You’re connected!

Zapier seamlessly connects Klaviyo and Stripe, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • Metric
    Trigger
    Polling
    Try It
    • Channel
    Trigger
    Polling
    Try It
    • Tag
      Required
    • List
      Required
    Action
    Write
    • List Name
      Required
    Action
    Write
    • Audience Type
    Trigger
    Polling
    Try It
    • Profile ID
      Required
    • List
      Required
    Action
    Write
    • Tag
      Required
    • Segment
      Required
    Action
    Write
    • Email
    • First_name
    • Last_name
    • Phone_number
    • Title
    • Organization
    • City
    • Region
    • Country
    • Zip
    • Image URL
    • Unique_id
    • Custom_properties
    • Consent to subscribe to Channel
    • SMS Subscription Type
    Action
    Write

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Customers have created over 25 million Zaps on the platform

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Practical ways you can use Klaviyo and Stripe

Tag new customers with payment details in Klaviyo

Gain insight into your customer segmentation. When a new charge is completed in Stripe, Zapier automatically tags the corresponding customer profile in Klaviyo with the payment's details. This allows for more accurate marketing campaigns tailored to purchasing behavior, enhancing customer lifetime value and retention rates.

Business Owner
Try it
Add paid customers to marketing lists

Streamline your marketing efforts by automatically adding paying customers to appropriate lists. When a Stripe checkout session is completed, Zapier adds the customer's profile to a specific Klaviyo list. This ensures targeted campaigns reach the right audience, improving campaign ROI and reducing manual errors.

Marketing & Marketing Ops
Track payment activities for better planning

Simplify project financial tracking. Each time a payment is completed in Stripe, Zapier creates an event in Klaviyo with the details. This enables project managers to track revenue or expense-related activities tied to specific initiatives, improving budget oversight and forecasting accuracy.

Project Management

Learn how to automate Klaviyo on the Zapier blog

Learn how to automate Stripe on the Zapier blog

Make work flow with AI

Level up your Klaviyo to Stripe integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Klaviyo + Stripe integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Klaviyo and Stripe

What are the prerequisites for integrating Klaviyo with Stripe?

Before integrating Klaviyo with Stripe, ensure that you have active accounts on both platforms. You'll also need to have admin access to your Klaviyo account and API key access in your Stripe account, which allows the two applications to communicate effectively.

How do I set up a trigger in Klaviyo based on Stripe transactions?

In Klaviyo, you can set up a trigger based on specific events in Stripe such as payment completion, charge refunds, or disputed charges. This is done by linking the event in Stripe with automated workflows in Klaviyo through our integration functionality.

Can I send personalized emails from Klaviyo when a customer makes a purchase through Stripe?

Yes, by using our integration, you can configure workflows that automatically send personalized emails from Klaviyo when purchases are made in Stripe. This involves setting up purchase confirmation triggers and using dynamic fields to personalize email content.

How does data synchronization between Klaviyo and Stripe work?

The integration between Klaviyo and Stripe enables real-time data synchronization where information such as transaction details, customer profiles, and payment statuses are updated automatically across both platforms without manual intervention.

Is it possible to segment customers in Klaviyo based on their purchase activity in Stripe?

Absolutely. Our integration allows you to create segments within Klaviyo based on customers' purchase activities tracked through Stripe. You can segment customers by purchase frequency, amount spent, or subscription status effortlessly.

What type of customer data from Stripe can be used in Klaviyo campaigns?

You can use various customer data retrieved from Stripe for your campaigns including transaction history, payment method preferences, subscription details, and more. This data helps tailor marketing messages accurately to each customer's behavior and preferences.

How secure is the data shared between Klaviyo and Stripe during integration?

We ensure that all data shared between Klaviyo and Stripe during integration is encrypted using industry-standard protocols. Both platforms comply with stringent security regulations like GDPR and PCI-DSS to safeguard customer information at all times.

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About Klaviyo
Klaviyo is an email marketing platform. Powered by data, built for ecommerce and web businesses.
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About Stripe
Stripe is a developer-friendly way to accept payments online and in mobile apps. Stripe's suite of APIs powers commerce for thousands of companies of all sizes, processing billions of dollars for businesses each year.
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