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Set up your first integration
Quickly connect Intercom to Trustpilot with a Zapier template.
Our most popular template
How Zapier works
Zapier makes it easy to integrate Intercom with Trustpilot - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "Lead Added Email" from Intercom.
Add your action
An action happens after the trigger—such as "Create Invitation" in Trustpilot.
You’re connected!
Zapier seamlessly connects Intercom and Trustpilot, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- Lead Added Email
Triggers when a Lead enters an email address.
Try ItTriggerInstant - New Lead
Triggers when a new Lead is created.
Try ItTriggerInstant - Which Tag?
Try ItTriggerInstant- New AI Summary
Triggers when an AI-generated summary is created for a conversation in Intercom.
Try ItTriggerInstant
- Lead Converted to User
Triggers when a lead converts to a user.
Try ItTriggerInstant - Contact Replied
Triggers when a Contact replies to a Conversation in Intercom.
Try ItTriggerInstant - New Conversation Rating
Triggers when a conversation receives a rating.
Try ItTriggerInstant - Message body format
Try ItTriggerInstant
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Practical ways you can use Intercom and Trustpilot
Request customer reviews after a user converts
When a lead converts to a user in Intercom, Zapier can automatically send a Trustpilot invitation to request a review of your business. This seamless workflow helps you gather customer feedback quickly and encourages trust through reviews, ultimately boosting customer engagement and social proof with less manual effort.
Business OwnerTag users based on Trustpilot reviews
Zapier can tag users in Intercom when a Trustpilot review is submitted, enabling customer support teams to prioritize responses or follow-ups. This ensures your team can address negative reviews promptly or celebrate positive ones, improving response times and customer satisfaction metrics.
Customer Support OpsTrack customer feedback workflows
When a customer submits a review on Trustpilot, Zapier can create a new conversation in Intercom. This workflow ensures project managers or product teams can easily track feedback, make it actionable, and loop it into ongoing initiatives, helping improve customer retention and service quality.
Project ManagementLearn how to automate Intercom on the Zapier blog
Frequently Asked Questions about Intercom + Trustpilot integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Intercom and Trustpilot
How do I connect Intercom with Trustpilot using our platform?
To connect Intercom with Trustpilot via our platform, you need to create a Zap where Intercom acts as the trigger and Trustpilot takes action. Start by selecting an event on Intercom that will trigger the action, such as a new conversation or a tag added to a lead. Then, choose an action to execute on Trustpilot like sending an invitation for a review.
What kind of triggers can I use from Intercom in this integration?
You can utilize various triggers from Intercom such as when a new contact is created, when a user replies to a message, or when certain tags are added to conversations or users. These triggers will initiate actions in Trustpilot through our automation platform.
What actions can I automate in Trustpilot using Intercom data?
With data from Intercom, you can automate actions in Trustpilot such as sending out automatic review invitations, creating or updating customer records based on new interactions or engagement metrics recorded in Intercom.
Is it possible to send automated review invitations through this integration?
Yes, it is possible. By setting up an appropriate trigger in Intercom, like the closing of a support ticket or tagging of certain conversations as 'resolved', you can automatically send out review invitations through Trustpilot via our platform.
Can I filter which users receive review invites based on their interactions?
Yes, you can filter users by setting specific conditions for triggers in Intercom. For example, only users who have interacted with support more than once or who reached certain lifecycle stages might be targeted to receive review invitations.
How frequently will my data sync between Intercom and Trustpilot once integrated?
The frequency of data sync depends on the nature of your selected triggers and scheduled actions devised through our platform. Real-time syncing occurs based on events initiated within your defined workflows.
'When changes occur in my intercom database how quickly does it reflect on trust pilot?'
'Once your integration is set up with the appropriate triggers and actions mapped correctly, changes should reflect almost instantly provided the real-time syncing condition has been chosen.'
'Is historical data from intercom synced into trust pilot when integration starts?'
'Typically, integrations begin syncing data moving forward from setup completion; historical data will usually need separate handling unless specified otherwise during setup.'
