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1. Choose trigger event
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2. Choose action
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1. Select the event
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Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Company" from HubSpot.

Add your action

An action happens after the trigger—such as "Extract Content From URL (Beta)" in AI by Zapier.

You’re connected!

Zapier seamlessly connects HubSpot and AI by Zapier, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

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    • Event Type
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Customers have created over 25 million Zaps on the platform

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Practical ways you can use HubSpot and AI by Zapier

Summarize form submissions into insights.

When a new form is submitted in HubSpot, Zapier sends the form data to AI by Zapier to extract key insights, such as recurring questions or lead details. By automating this process, business owners save time on manual data analysis and quickly identify trends to act on.

Business Owner
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Analyze trends from new contacts.

When a new contact is added in HubSpot, Zapier transfers the data to AI by Zapier for detailed trend analysis, such as segmenting customers or identifying emerging markets. This helps data teams focus on interpreting strategic insights instead of processing raw data.

Data Science
Draft follow-up templates for new deals.

When a new deal is created in HubSpot, Zapier uses AI by Zapier to draft personalized follow-up email templates. This automation ensures that Sales Ops teams can scale outreach efforts efficiently, while enhancing response rates through tailored messaging.

Sales Ops

Learn how to automate HubSpot on the Zapier blog

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Make work flow with AI

Level up your HubSpot to AI by Zapier integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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About HubSpot
HubSpot is your all-in-one stop for all of your marketing software needs.
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About AI by Zapier
Smart task and text handling powered by a flexible AI. Create text prompts to perform standard tasks like extracting lead (or other) data or answer discrete questions like "where should this message be routed?". Or, create your own!
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