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How Eaton Realty processes 500 leads per month with Zapier
The company
Eaton Realty is a Tampa-based, full-service real estate brokerage. They work with home buyers, sellers, and renters, as well as manage properties and assist with property investments.
Eaton Realty is a Tampa-based, full-service real estate brokerage. They work with home buyers, sellers, and renters, as well as manage properties and assist with property investments.
The challenge
Consolidating, triaging, and nurturing leads from more than 10 different sources—including Zillow, Hotpads, Realtor.com, and more.
Consolidating, triaging, and nurturing leads from more than 10 different sources—including Zillow, Hotpads, Realtor.com, and more.
The solution
Zaps automatically sort new leads from many sources into email marketing campaigns that qualify, nurture, and convert them. Eaton Realty also uses Zapier to notify staff in Slack about rental applications, online faxes, or emails.
Zaps automatically sort new leads from many sources into email marketing campaigns that qualify, nurture, and convert them. Eaton Realty also uses Zapier to notify staff in Slack about rental applications, online faxes, or emails.
Their apps
Typeform, Zillow Tech Connect, Real Geeks, Constant Contact, Slack
Typeform, Zillow Tech Connect, Real Geeks, Constant Contact, Slack
Results
A streamlined and efficient sales cycle, less manual data entry for staff, and leads are distributed and followed up on more quickly.
A streamlined and efficient sales cycle, less manual data entry for staff, and leads are distributed and followed up on more quickly.
In just one month this year, Zapier processed over 500 leads. That would be my full-time job if not for Zapier.
Shawn Eaton
Director of Operations at Eaton Realty
In just one month this year, Zapier processed over 500 leads. That would be my full-time job if not for Zapier.
Shawn Eaton
Director of Operations at Eaton Realty
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