Connect Razorpay and Google Ads to unlock the power of automation
- No credit card required
- Free forever for core features
- 14-day trial for premium features and apps
Set up your first integration
Quickly connect Razorpay to Google Ads with a Zapier template.
Our most popular template
How Zapier works
Zapier makes it easy to integrate Razorpay with Google Ads - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "Invoice Paid" from Razorpay.
Add your action
An action happens after the trigger—such as "Add Contact to Customer List With Email" in Google Ads.
You’re connected!
Zapier seamlessly connects Razorpay and Google Ads, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- Invoice Paid
Triggers when an invoice is fully paid.
Try ItTriggerInstant - Payment Captured
Triggers when a new payment is successfully captured.
Try ItTriggerInstant - Payment Link Paid
Triggers when a Payment Link is paid.
Try ItTriggerInstant - Payment PageRequired
Try ItTriggerInstant
- Invoice Partially Paid
Triggers when a partial payment is made against an invoice.
Try ItTriggerInstant - Payment Failed
Triggers when a new payment fails.
Try ItTriggerInstant - Payment Link Partially Paid
Triggers when a partial payment is made on a Standard Payment Link.
Try ItTriggerInstant - New Campaign
Triggers whenever a new campaign is created in Google Ads.
Try ItTriggerPolling
Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023




93%
Customers who say using Zapier has made them better at their job
25m
Customers have created over 25 million Zaps on the platform
6 mins
The average user takes less than 6 minutes to set up a Zap
Learn how to automate Google Ads on the Zapier blog
Frequently Asked Questions about Razorpay + Google Ads integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Razorpay and Google Ads
What is the role of triggers and actions when integrating Razorpay with Google Ads?
Triggers and actions form the backbone of our integration process. A trigger is an event in Razorpay that will kick off an automated workflow, such as a payment completion. In response, an action will be executed in Google Ads, like updating ad status or adjusting budgets accordingly.
How do triggers work in connecting Razorpay with Google Ads?
When you connect Razorpay to Google Ads through our platform, you can define specific events in Razorpay that can act as triggers. For example, when a payment is completed, this trigger can initiate a pre-defined action in your Google Ads account.
Can I customize actions performed in Google Ads based on Razorpay triggers?
Yes, you have the flexibility to tailor what happens in Google Ads when a trigger from Razorpay occurs. For instance, upon receiving a successful payment notification from Razorpay, you could pause or enable specific campaigns or adjust bids automatically.
Is it possible to create multiple workflows between Razorpay and Google Ads?
Absolutely! You can create multiple workflows where each workflow has its own set of triggers in Razorpay leading to different actions within Google Ads. This allows for detailed and tailored campaign management.
Do I need any coding knowledge to integrate Razorpay with Google Ads?
No coding knowledge is required for integrating Razorpay with Google Ads using our platform. The integration process involves selecting your desired triggers and actions through an intuitive interface designed for ease of use.
Can integration between Razorpay and Google Ads help automate budget adjustments?
Yes, by setting appropriate triggers in Razorpay such as transaction amounts reaching certain thresholds, automatic budget adjustments can be set up within Google Ads campaigns.
What are some common use cases for integrating Razorpay with Google Ads through your platform?
Common use cases include automated campaign budget adjustments based on sales thresholds met via payments processed through Razorpay or pausing unprofitable ads after analyzing transaction data linked between the two platforms.