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Set up your first integration
Quickly connect Razorpay to Facebook Conversions with a Zapier template.
Our most popular template
How Zapier works
Zapier makes it easy to integrate Razorpay with Facebook Conversions - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "Invoice Paid" from Razorpay.
Add your action
An action happens after the trigger—such as "Send Funnel Event" in Facebook Conversions.
You’re connected!
Zapier seamlessly connects Razorpay and Facebook Conversions, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- Invoice Paid
Triggers when an invoice is fully paid.
Try ItTriggerInstant - Payment Captured
Triggers when a new payment is successfully captured.
Try ItTriggerInstant - Payment Link Paid
Triggers when a Payment Link is paid.
Try ItTriggerInstant - Payment PageRequired
Try ItTriggerInstant
- Invoice Partially Paid
Triggers when a partial payment is made against an invoice.
Try ItTriggerInstant - Payment Failed
Triggers when a new payment fails.
Try ItTriggerInstant - Payment Link Partially Paid
Triggers when a partial payment is made on a Standard Payment Link.
Try ItTriggerInstant - Send Funnel Event
Publish lead updates from your funnel.
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Practical ways you can use Razorpay and Facebook Conversions
Sync invoice payments to ad conversions
When an invoice is fully paid in Razorpay, Zapier can send this payment event as a conversion to Facebook Conversions API. This ensures your advertising performance data aligns with actual revenue. By automating the sync, you save time and improve ad performance analysis accuracy.
Business OwnerSend purchase events to Facebook Conversions
Use Razorpay payment events to trigger purchase events in Facebook Conversions. When a new payment is captured in Razorpay, Zapier automatically sends it as a purchase event to Facebook Conversions API. This automation ensures accurate attribution of paid campaigns to revenue.
Marketing & Marketing OpsLearn how to automate Facebook Conversions on the Zapier blog
Frequently Asked Questions about Razorpay + Facebook Conversions integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Razorpay and Facebook Conversions
How can I integrate Razorpay with Facebook Conversions?
You can integrate Razorpay with Facebook Conversions by using our platform to create a zap that triggers when a successful payment is made in Razorpay, and then sends this data to Facebook Conversions as an action.
What triggers are available for the Razorpay and Facebook Conversions integration?
The primary trigger available is the 'Payment Captured' event in Razorpay. This occurs every time a payment is successfully processed, which you can use to initiate further actions such as sending conversion data to Facebook.
What actions can be performed in Facebook Conversions once a trigger from Razorpay is activated?
Once a trigger from Razorpay, such as 'Payment Captured', activates, you can perform actions like sending custom conversion events to your Facebook account, enabling you to track these events for advertising purposes.
Is it possible to send customer data from Razorpay to Facebook for custom conversions?
Yes, it's possible to send customer data such as name and email from Razorpay transactions directly into your Facebook account for custom conversions by setting up an appropriate zap with our service.
Do I need any coding skills to connect Razorpay with Facebook Conversions using your platform?
No coding skills are required. Our integration platform allows you to connect both services using simple triggers and actions without writing any code.
How do I test if my integration between Razorpay and Facebook Conversions is working correctly?
To test your integration, run a test transaction in Razorpay and check if the corresponding conversion event appears in your Facebook account. We also offer testing features within our platform to ensure everything functions seamlessly.
Can I track partial payments or failed transactions of Razorpay in Facebook Conversions?
Currently, the primary focus of the integration is on capturing successful payments. Tracking partial payments or failed transactions would require customized solutions outside the scope of standard triggers we provide.
