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How Zapier works

Zapier makes it easy to integrate Formatter by Zapier with Funnelytics - no code necessary. See how you can get setup in minutes.

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Formatter by Zapier
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Formatter by Zapier
1. Choose trigger event
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Funnelytics
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Funnelytics
2. Choose action
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1. Select the event
Setup
Test
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Formatter by Zapier
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap.

Add your action

An action happens after the trigger—such as "Custom Action" in Funnelytics.

You’re connected!

Zapier seamlessly connects Formatter by Zapier and Funnelytics, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • Transform
      Required
    Action
    Write
    • Transform
      Required
    Action
    Write
    • Action name
      Required
    • Email
    • Funnelytics ID
    • Entry Date
      Required
    • Customer Name
    • Company name
    • Key 1
    • Value 1
    • Key 2
    • Value 2
    • Key 3
    • Value 3
    Action
    Write
    • Email
    • Funnelytics ID
    • Entry date
      Required
    • Form name
    • Form Id
    • Customer Name
    • Company name
    • Key 1
    • Value 1
    • Key 2
    • Value 2
    • Key 3
    • Value 3
    Action
    Write
    • Transform
      Required
    Action
    Write
    • Transform
      Required
    Action
    Write
    • Funnelytics ID
    • Email
    • Entry date
      Required
    • Deal ID
    • Deal Label
    • Deal Amount
      Required
    • Customer Name
    • Company name
    • Key 1
    • Value 1
    • Key 2
    • Value 2
    • Key 3
    • Value 3
    Action
    Write
    • Transaction Type
    • Email
    • Funnelytics ID
    • Entry date
      Required
    • Checkout name
    • Checkout Id
    • Customer Name
    • Company name
    • Product SKU
      Required
    • Product label
      Required
    • Order Id
    • Total value in cents
      Required
    • Currency
      Required
    • Key 1
    • Value 1
    • Key 2
    • Value 2
    • Key 3
    • Value 3
    Action
    Write

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25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Connect Formatter by Zapier and Funnelytics to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Learn how to automate Formatter by Zapier on the Zapier blog

Make work flow with AI

Level up your Formatter by Zapier to Funnelytics integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Learn about AI automation
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About Formatter by Zapier
Data isn't always in the format you need. Perhaps a date is in International format, but your app needs it in American format. Or maybe you need to Title Case a subject, truncate text for a Tweet, or turn Markdown text into HTML for your blog. Zapier's Formatter tool can help.
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About Funnelytics
Funnelytics is a visual customer journey analytics tool that lets you map your journey on a whiteboard and overlay data to see how it's actually performing.
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