Pardot Help & Support
What Pardot Triggers and Actions are Supported?
- New Prospect - Triggers when a new Prospect is synced to Pardot.
- Create Prospect - Creates a new Prospect record within Pardot.
- Update Prospect - Updates an existing prospect.
- Send List Email - Creates and sends a list email.
- Add Prospect to List - Adds an existing prospect to a list.
How to Get Started With Pardot on Zapier
When you start creating a Pardot, you will be asked to connect your Pardot account.
Note, Pardot API access is only included with Professional and Ultimate edition accounts of Pardot. More info can be found on Pardot's page here
Next, you'll be asked to enter your Pardot Email, Password and API key.
To locate your API Key in your Pardot account, visit the account's setting page and select the API User Key
Paste your key back into your Zapier account and then “Continue”.
If all steps were successful your Pardot account will now be successfully connected.
Pardot and Salesforce User Sync
If your Pardot system has enabled Salesforce User Sync, the
API User Key will not work:
You will need to create a separate user account within your Pardot system and use those credentials in order to connect your Zaps. Be sure you give that separate account sufficient permissions.
Popular Things to Do With Pardot
Common Problems With Pardot
Error: Invalid Campaign ID#
Make sure you're using the Campaign ID and not the Campaign Name in this field here:
You can find the ID by opening up the campaign in Pardot. With that open, take a look at the URL. You'll see something that looks like this:
The ID would be the number at the end, so in this example, you'd want to enter "811" in the Campaign ID field.
Some custom fields do not show up in Pardot actions#
Custom fields using Radio Button, Checkbox, Dropdown or Multi-Select type are not supported by Pardot's API, so they are not available in Pardot actions at this time.
Error: This API user lacks sufficient permissions for the requested operation#
Pardot requires that you are an admin to perform certain actions. You can see permissions for your users here: https://pi.pardot.com/user
You'll need to upgrade your user's role to Admin, then reconnect the account to Zapier and try again.
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