When a new lead's record is found, we will retrieve the lead's name (first and last), and e-mail. Select any additional fields to be retrieved.

Only trigger if the new lead is added to this list.

The lead partition to use (if any) when creating this lead.

The list to which the lead will be added.

This is the Lead's ID, which can be specified using one of the following:

* • Select **Use a Custom Value** and use the `+` button to select the Lead's `ID` field from a previous **Create or Update Lead** step in this Zap
* • Use the button **Add a Search Step** to find the Lead's ID.

The e-mail address of the lead, whose information will be updated.

Determines which App Extensions will appear in the dropdown below.

API docs for Marketo are located here http://developers.marketo.com/documentation/rest/

Requests can only be made to domains associated by this application.

These params will be URL-encoded and appended to the URL when making the request.

Authentication headers are included automatically

Zapier will apply these optional headers and values to the request in addition to any headers created as part of the authentication mechanism.

Zapier will pass this along raw. If you would like to provide complex JSON, try a "Code by Zapier" step to build the structure and pass it along here. For example, `{"foo": "bar"}` is perfectly valid.

Marketo's marketing automation software helps marketers engage customers and prospects.

Marketers, win back more time to do your most important work by using Zapier to streamline the manual process of managing your marketing funnels. Connect Marketo to Zapier and automatically capture lead info from other apps or update your CRM and contact list. Zapier helps you automatically run tasks in 1,000+ supported apps so you can spend less time in admin and focus your efforts on engaging customers and prospects.

Here are some creative ways to use Marketo with Zapier:

 Is exporting and importing CSVs taking up unnecessary time? Use Zapier to add new leads to Marketo from Facebook Lead Ads, LinkedIn Lead Gen Forms, and Typeform, and never worry about your leads sitting idly in your forms.

 Streamline your calls so you can focus on closing more deals. When a invitee schedules a call on Calendly, create a Zoom meeting link and add the invitee as new lead in Marketo.

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Intercom is the Engagement OS, an open channel between customer and business that is in the product, in the moment, and on their terms. We break down silos, unifying data and systems to create an ongoing dialogue, so companies can make the most of every opportunity.

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