Connect MailerLite and Salesforce to power AI-driven automation

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Choose an Action

Launch your first automated workflow

Start with a template that brings MailerLite and Salesforce together. Build enterprise-grade automation in minutes.

Our most popular template

Add updated Salesforce records to a group as subscribers in MailerLite
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Salesforce + MailerLite
Add new MailerLite subscribers to a group and create Salesforce records simultaneously
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MailerLite + Salesforce
Update Salesforce records when new subscribers are added to MailerLite groups
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MailerLite + Salesforce
Add new Salesforce records to MailerLite subscriber groups
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Salesforce + MailerLite
Add new MailerLite subscribers to Salesforce campaigns as leads
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MailerLite + Salesforce
Create Salesforce records when new MailerLite subscribers are added
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MailerLite + Salesforce

Add updated Salesforce records to a group as subscribers in MailerLite

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Salesforce + MailerLite

Add new MailerLite subscribers to a group and create Salesforce records simultaneously

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MailerLite + Salesforce

Update Salesforce records when new subscribers are added to MailerLite groups

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MailerLite + Salesforce

Add new Salesforce records to MailerLite subscriber groups

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Salesforce + MailerLite

Add new MailerLite subscribers to Salesforce campaigns as leads

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MailerLite + Salesforce

Create Salesforce records when new MailerLite subscribers are added

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MailerLite + Salesforce

Create Salesforce leads from new MailerLite subscribers
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MailerLite + Salesforce
Add new MailerLite subscribers to Salesforce campaigns as leads
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MailerLite + Salesforce

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate MailerLite with Salesforce - no code necessary. See how you can get setup in minutes.

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Help

1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "Subscriber Clicked Campaign Link" from MailerLite.

Add your action

An action happens after the trigger—such as "Add Contact to Campaign" in Salesforce.

You’re connected!

Zapier seamlessly connects MailerLite and Salesforce, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

Subscriber Clicked Campaign Link
Triggers when a subscriber clicks a link in a campaign.
Trigger
Instant
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Campaign Sent
Triggers when a campaign has been sent out.
Trigger
Instant
Try It
- Subscriber Group
  Required
Trigger
Instant
Try It
Subscriber Bounced
Triggers when an email to a subscriber bounces.
Trigger
Instant
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Subscriber Deleted
Triggers when a subscriber is deleted or forgotten.
Trigger
Instant
Try It

- Automation
  Required
Trigger
Instant
Try It
Subscriber Fields Updated
Triggers when the subscriber fields have been updated.
Trigger
Instant
Try It

- Email
  Required
- New Email
  Required
Action
Write
- Group name
  Required
Action
Write
- Subscriber Group
  Required
- Email
  Required
Action
Write
- Email
  Required
Action
Write
- Email or name
  Required
Action
Search
New Contact
Triggers when a new Contact is created.
Trigger
Polling
Try It
- Salesforce Object
  Required
- Record (Optional)
Trigger
Polling
Try It
New Outbound Message
Triggers when a new outbound message is received in Salesforce.
Trigger
Instant
Try It
- Disclaimer
- Salesforce Object
  Required
Trigger
Polling
Try It
- Campaign
  Required
- Contact
  Required
Action
Write
- Campaign
  Required
- Lead
  Required
Action
Write
- Lead
  Required
- Account
  Required
- Opportunity
- Create new opportunity?
- Converted Status
  Required
Action
Write
- Parent Object
  Required
- Use Assignment Rules
Action
Write
- Note Title
  Required
- Note Content
  Required
- Salesforce Object
Action
Write
- Use Assignment Rules
Action
Write
- Salesforce Object
  Required
- Use Assignment Rules
- Allow Duplicates
Action
Write
- Warning
- Salesforce Object
  Required
- Record ID
  Required
Action
Write
- Report
  Required
- Include details
- Number of custom filters
- Row groupings
- Column groupings
- Summary calculations
- Detail columns
- Sort order
- Report format
- Advanced report options
Action
Write
- Contact to Update
  Required
Action
Write
- Salesforce Object
  Required
- Record to Update
  Required
- Use Assignment Rules
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- SOSL Query
  Required
Action
Search
- Salesforce Object
  Required
- Search Value
  Required
- Second Field to Search By
- Second Search Value
- Search Operator
Action
Search
- Salesforce Object
  Required
Action
Search
- Salesforce Object
  Required
- Record ID
  Required
Action
Search
- Salesforce Object
  Required
- SOQL WHERE Clause
  Required
- Sort by
- Sort Order
- Maximum Number of Records
- Use Assignment Rules
- Allow Duplicates
Action
Search or write

Subscriber Opened Campaign
Triggers when a subscriber opens a campaign.
Trigger
Instant
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Spam Complaint
Triggers when a subscriber issues a spam complaint about an email.
Trigger
Instant
Try It
- Automation
  Required
Trigger
Instant
Try It
Subscriber Created
Triggers when a subscriber was created on your mailing list.
Trigger
Instant
Try It
- Subscriber Group
  Required
Trigger
Instant
Try It
Subscriber Unsubscribed
Triggers when a subscriber has unsubscribed from your mailing list.
Trigger
Instant
Try It
- Subscriber Group
  Required
- Email
  Required
Action
Write
- Campaign name
  Required
- Email subject
  Required
- Email sender name
  Required
- Email from address
  Required
- Email content
  Required
- Subscriber Groups
- Subscriber Segments
Action
Write
- Subscriber Groups
- Email
  Required
- Resubscribe
Action
Write
- Campaign name
  Required
- Email subject
  Required
- Email sender name
  Required
- Email from address
  Required
- Email content
  Required
- Subscriber Groups
- Subscriber Segments
Action
Write
- Group name
  Required
Action
Search
New Case Attachment
Triggers when a new Attachment is added to a case.
Trigger
Polling
Try It
- History Object
  Required
Trigger
Polling
Try It
New Lead
Triggers when a new Lead is created.
Trigger
Polling
Try It
- Salesforce Objects
  Required
Trigger
Polling
Try It
- Salesforce Object
  Required
Trigger
Polling
Try It
- Salesforce Object
  Required
- Record
  Required
- File
  Required
- Visibility
  Required
Action
Write
- Path after /services/apexrest/
  Required
- HTTP method
  Required
- Query parameters
- Extra headers
- Request body
- Timeout
Action
Write
- File
  Required
- Salesforce Object
  Required
- Description
- Attachment visibility
Action
Write
Create Contact
Creates a new contact.
Action
Write
- File
  Required
- Title
- Description
- Salesforce Object
Action
Write
- Note Title
  Required
- Note
- Salesforce Object
  Required
- Note Visibility
- Use Assignment Rules
Action
Write
- Salesforce Object
  Required
- Use Assignment Rules
- Allow Duplicates
Action
Write
- Flow
  Required
- Manual flow input parameters
Action
Write
- To
  Required
- CC
- BCC
- Subject
  Required
- Email Format
  Required
- Sender Type
  Required
Action
Write
- Lead to Update
  Required
- Use Assignment Rules
Action
Write
- Salesforce Object
  Required
- Record to Update
  Required
- Use Assignment Rules
Action
Write
- Query Type
  Required
- Include Deleted Records
Action
Search
- Parent Object
  Required
Action
Search
- Salesforce Object
  Required
- SOQL WHERE clause
  Required
Action
Search
- Salesforce Object
  Required
- SOQL WHERE Clause
  Required
- Sort by
- Sort Order
- Maximum Number of Records
Action
Search
- Salesforce Object
  Required
- Search Value
  Required
- Second Field to Search By
- Second Search Value
- Search Operator
- Use Assignment Rules
- Allow Duplicates
Action
Search or write

For AI agents & developers

Use MailerLite and Salesforce with AI agents and code

Beyond Zap workflows. Call MailerLite and Salesforce actions directly from your AI client or your codebase, using the same 9,000+ app integrations Zapier already runs.

No code

Connect via Zapier MCP

Expose MailerLite and Salesforce actions as tools in any MCP client. Authenticate once, then call them in natural language.

Example actions on this page

Add Subscriber to a Group
Add Contact to Campaign

Works with

Claude · ChatGPT · Cursor · any MCP-compatible client

Connect Zapier MCP

Typescript

Call from code with the Zapier SDK

Trigger MailerLite and Salesforce actions from backend services, scripts, or agent code.

Install

# TypeScript / Node
npm install @zapier/zapier-sdk

Run an action

import { createZapierSdk } from '@zapier/zapier-sdk';

const zapier = createZapierSdk();
await zapier.runAction({ /* mailerlite / salesforce action */ });

Run the SDK docs

There is no Python package yet. SDK is TypeScript-only (@zapier/zapier-sdk). The MCP server URL is personal to your account; get it at zapier.com/mcp.

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

G2 Badge - Most Implementable - Winter 2024

G2 Badge - Leader Mid-Market - Winter 2024

93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Practical ways you can use MailerLite and Salesforce

Sync new MailerLite subscribers to Salesforce Contacts

Streamline your customer management process by connecting MailerLite to Salesforce. When a new subscriber is created in MailerLite, Zapier automatically adds them as a Contact in Salesforce. This saves time on manual data entry and helps ensure your CRM is up-to-date for better lead tracking.

Business Owner

Try it

Analyze campaign performance via Salesforce changes

Enhance campaign analytics by integrating MailerLite with Salesforce. When a subscriber clicks a campaign link in MailerLite, Zapier updates a field in Salesforce, adding vital campaign performance data. This helps refine data insights and improve marketing strategies using customer interactions with ~real-time updates.

Data Science

Try it

Track unengaged email subscribers as Salesforce Leads

Ensure valuable subscribers don't slip through the cracks. When a subscriber is marked by MailerLite as having a bounced email, Zapier automatically creates a lead in Salesforce to help the marketing team engage with them using alternate means or reevaluate contacts. This reduces churn risks and keeps conversion opportunities alive.

Marketing & Marketing Ops

Try it

Learn how to automate MailerLite on the Zapier blog

Learn how to automate Salesforce on the Zapier blog

Make work flow with AI

Level up your MailerLite to Salesforce integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

Frequently Asked Questions about MailerLite + Salesforce integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with MailerLite and Salesforce

How can I integrate MailerLite with Salesforce using the platform?

You can integrate MailerLite with Salesforce by setting up triggers and actions through our platform. For example, a trigger might be when a new subscriber is added to a MailerLite list, and you can create an action automatically to add or update that subscriber's details in Salesforce.

What triggers are available for MailerLite and Salesforce integration?

Some common triggers when integrating MailerLite with Salesforce include new subscribers added in MailerLite and updates on existing subscribers. These triggers can automatically initiate actions like adding new leads or updating contact information in your Salesforce account.

What actions can I set up between MailerLite and Salesforce?

You can create various actions such as adding or updating leads in Salesforce when specific events occur in MailerLite. For instance, updating a subscriber's information in MailerLite can trigger an automatic update of their corresponding contact details in Salesforce.

Can I filter which subscribers from MailerLite are added to Salesforce?

Yes, you can set filters while configuring your integration to ensure that only specific subscribers from MailerLite are added to Salesforce. This helps maintain clean data flow and ensures only relevant information is shared between the two platforms.

Is it possible to map custom fields between MailerLite and Salesforce?

Absolutely, our platform allows you to map custom fields between MailerLite and Salesforce. This ensures that all necessary information transfers correctly according to your specifications during the integration process.

How do I handle errors during the integration process between these two services?

Our platform provides logs and error notifications that help identify any issues during the integration process. You can review these logs to understand what went wrong and adjust your configurations accordingly.

Do we support batch processing for syncing large volumes of data?

While our platform primarily operates on individual triggers and actions, certain configurations may allow for batch processing depending on specific use cases. It's best to evaluate this based on your current needs within both services.

About MailerLite

MailerLite’s super-fast email marketing platform helps you grow your business online using innovative email designs, automations, email segmentation and intuitive no-code tools to create websites, landing pages, and signup forms.

Learn moreLearn moreHelpHelp

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About Salesforce

Salesforce is a leading enterprise customer relationship manager (CRM) application.

Learn moreLearn moreHelpHelp

Related categories

CRM (Customer Relationship Management)

Similar apps

Zapier Forms

App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

Connect MailerLite and Salesforce to power AI-driven automation

Launch your first automated workflow

Add updated Salesforce records to a group as subscribers in MailerLite

Add new MailerLite subscribers to a group and create Salesforce records simultaneously

Update Salesforce records when new subscribers are added to MailerLite groups

Add new Salesforce records to MailerLite subscriber groups

Add new MailerLite subscribers to Salesforce campaigns as leads

Create Salesforce records when new MailerLite subscribers are added

Add updated Salesforce records to a group as subscribers in MailerLite

Add new MailerLite subscribers to a group and create Salesforce records simultaneously

Update Salesforce records when new subscribers are added to MailerLite groups

Add new Salesforce records to MailerLite subscriber groups

Add new MailerLite subscribers to Salesforce campaigns as leads

Create Salesforce records when new MailerLite subscribers are added

Create Salesforce leads from new MailerLite subscribers

Add new MailerLite subscribers to Salesforce campaigns as leads

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Choose a trigger

Add your action

You’re connected!

Supported triggers and actions

Use MailerLite and Salesforce with AI agents and code

Connect via Zapier MCP

Call from code with the Zapier SDK

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

Practical ways you can use MailerLite and Salesforce

Sync new MailerLite subscribers to Salesforce Contacts

Analyze campaign performance via Salesforce changes

Track unengaged email subscribers as Salesforce Leads

Learn how to automate MailerLite on the Zapier blog

Master the timing of your email marketing with MailerLite

6 ways to automate MailerLite with Zapier

Learn how to automate Salesforce on the Zapier blog

How to integrate Salesforce with ChatGPT

How to use Zapier's HubSpot Salesforce integration

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Make work flow with AI

Frequently Asked Questions about MailerLite + Salesforce integrations

Connect MailerLite to Salesforce on the world's largest no-code automation platform