Facebook Offline Conversions
When this happens...
IntercomNew Conversation
Then do this...
Facebook Offline ConversionsSend Offline Event

When your Facebook ads help generate interest in your product, make sure to track that interest by using Facebook Offline Conversions. Use this Zap to automatically add new Intercom conversations to Facebook Offline Conversions as events. That way, you can count those Intercom conversations towards your ads' conversion rates.

How this Intercom-Facebook Offline Conversion integration works

  1. A user starts a conversation in Intercom
  2. Zapier creates an event in Facebook Offline Conversions

Apps involved

  • Intercom
  • Facebook Offline Conversions

Why Zapier?

Free

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Easy

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Secure

Enterprise-level security—connect mission-critical apps.

It's easy to connect Facebook Offline Conversions + Intercom and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New User

Triggers when a new user is created.

Send Offline Event

Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Facebook campaigns to offline activity and business impact.

Lead Converted to User

Triggers when a lead converts to a user.

Add/Remove Tag on User

Attach or remove a tag on a specific user.

New Conversation

Triggers when a new conversation is created by a user in Intercom.

Create/Update User

Update a user within Intercom given their e-mail address.

New Unsubscription

Triggers when a user unsubscribes from Intercom.io emails.

Update Company

Updates a company within Intercom. If you'd like to create a company, use this action in conjunction with a Find/Create step.

Lead Added Email

Triggers when a Lead enters an email address.

Send Incoming Message

Send a message from a user into your Intercom app. Note: you must have a valid plan on Intercom to access this action.

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With offline conversion measurement on Facebook, you can track when events occur in your physical retail store and other offline channels (ex: email marketing and CRM apps) after people see or engage with your Facebook ad. .

Intercom is a customer communication platform that enables targeted communication with customers on your website, inside your web and mobile apps, and by email.

See Intercom Integrations