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Facebook Offline Conversions + Intercom

Add Intercom leads that add email addresses as Facebook Offline Conversion events

When you connect your offline activities to your Facebook ads, your ad strategy will be better informed. Use this Zap to automatically add new Intercom leads that enter email addresses to Facebook Offline Conversions as events. Now that Zapier has added the offline activity for you, you can adjust your ads accordingly.

When you connect your offline activities to your Facebook ads, your ad strategy will be better informed. Use this Zap to automatically add new Intercom leads that enter email addresses to Facebook Offline Conversions as events. Now that Zapier has added the offline activity for you, you can adjust your ads accordingly.

  1. When this happens...
    IntercomIntercom
    Lead Added Email

    Triggers when a Lead enters an email address.

    TriggerInstant
  2. automatically do this!
    Facebook Offline ConversionsFacebook Offline Conversions
    Send Offline Event

    Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Facebook campaigns to offline activity and business impact.

    ActionWrite
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Supported triggers and actions

What does this mean?
  • Intercom triggers, actions, and search

    Lead Added Email

    Triggers when a Lead enters an email address.

    Trigger
    Instant
    Try It
    • Which Tag?

    Trigger
    Instant
    Try It
  • Intercom triggers, actions, and search

    New Closed Conversation

    Triggers when you close a conversation. (Note: The "Reply and close" button won't trigger this. You must reply and then close the conversation separately).

    Trigger
    Instant
    Try It
  • Intercom triggers, actions, and search

    Lead Converted to User

    Triggers when a lead converts to a user.

    Trigger
    Instant
    Try It
    • Which Tag?

    Trigger
    Instant
    Try It
  • Intercom triggers, actions, and search

    New Conversation

    Triggers when a new conversation is created by a user in Intercom.

    Trigger
    Instant
    Try It
facebook-offline-conversions logo
facebook-offline-conversions logo

About Facebook Offline Conversions

With offline conversion measurement on Facebook, you can track when events occur in your physical retail store and other offline channels (ex: email marketing and CRM apps) after people see or engage with your Facebook ad. .
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Related categories

  • Ads & Conversion
intercom logo
intercom logo

About Intercom

Intercom is the Engagement OS, an open channel between customer and business that is in the product, in the moment, and on their terms. We break down silos, unifying data and systems to create an ongoing dialogue, so companies can make the most of every opportunity.

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