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Facebook Offline Conversions + GoTo Webinar

Add new GotoWebinar registrants as Facebook Offline Conversion events

Webinar registrations are an important step in your sales funnel. But manually uploading them to Facebook to track ad impact? That gets to be a real pain. Track your webinar conversions automatically with this integration. After you set it up, Zapier will add new GotoWebinar registrants as Facebook Offline Conversion events. What will you do with the extra time?

Webinar registrations are an important step in your sales funnel. But manually uploading them to Facebook to track ad impact? That gets to be a real pain. Track your webinar conversions automatically with this integration. After you set it up, Zapier will add new GotoWebinar registrants as Facebook Offline Conversion events. What will you do with the extra time?

  1. When this happens...
    GoTo WebinarGoTo Webinar
    New Registrant

    Triggers when a new registrant is added to a webinar.

    TriggerScheduled
  2. automatically do this!
    Facebook Offline ConversionsFacebook Offline Conversions
    Send Offline Event

    Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Facebook campaigns to offline activity and business impact.

    ActionWrite
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Supported triggers and actions

What does this mean?

    • WebinarRequired

    Trigger
    Scheduled
    Try It
  • GoTo Webinar triggers, actions, and search

    New Upcoming Webinar

    Triggers when you add a new upcoming webinar.

    Trigger
    Scheduled
    Try It

    • WebinarRequired

    • RegistrantRequired

    Action
    Write

    • WebinarRequired

    • Email AddressRequired

    Action
    Search

    • WebinarRequired

    Trigger
    Scheduled
    Try It

    • WebinarRequired

    • Source

    Action
    Write

    • TitleRequired

    • Description

    • Time Zone

    • Start TimeRequired

    • End TimeRequired

    • Webinar TypeRequired

    Action
    Write

    • Start TimeRequired

    • Title

    Action
    Search
facebook-offline-conversions logo
facebook-offline-conversions logo

About Facebook Offline Conversions

With offline conversion measurement on Facebook, you can track when events occur in your physical retail store and other offline channels (ex: email marketing and CRM apps) after people see or engage with your Facebook ad. .
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Related categories

  • Ads & Conversion
gotowebinar logo
gotowebinar logo

About GoTo Webinar

GoTo Webinar by LogMeIn makes it easy to set up and deliver an online video and audio conference. Conduct do-it-yourself webinars with up to 1000 people – all for one flat rate. Extend your reach, expand your audience, increase your influence. Webinars work.
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