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Quickly connect Direct Mail to Salesforce with a Zapier template.

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Add new Salesforce leads to Direct Mail mailing lists
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Salesforce + Direct Mail

Add new Salesforce leads to Direct Mail mailing lists

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Salesforce + Direct Mail

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

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Zapier makes it easy to integrate Direct Mail with Salesforce - no code necessary. See how you can get setup in minutes.

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "Deleted Contact" from Direct Mail.

Add your action

An action happens after the trigger—such as "Add Contact to Campaign" in Salesforce.

You’re connected!

Zapier seamlessly connects Direct Mail and Salesforce, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Project
  Required
- List
  Required
Trigger
Instant
Try It
- Project
  Required
Trigger
Instant
Try It
- Project
  Required
- List
  Required
- Email
  Required
Action
Write
- Project
  Required
- List
  Required
- Email
  Required
- Delete Contact
  Required
Action
Write
- Project
  Required
- List
  Required
- Email
  Required
Action
Search

New Contact
Triggers when a new Contact is created.
Trigger
Polling
Try It
- Salesforce Object
  Required
- Record (Optional)
Trigger
Polling
Try It

New Outbound Message
Triggers when a new outbound message is received in Salesforce.
Trigger
Instant
Try It
- Disclaimer
- Salesforce Object
  Required
Trigger
Polling
Try It
- Campaign
  Required
- Contact
  Required
Action
Write
- Campaign
  Required
- Lead
  Required
Action
Write
- File
  Required
- Salesforce Object
  Required
- Description
- Attachment visibility
Action
Write
Create Contact
Creates a new contact.
Action
Write
- File
  Required
- Note Title
  Required
- Description
- Salesforce Object
  Required
Action
Write
- Note Title
  Required
- Note
- Salesforce Object
  Required
- Attachment visibility
- Use Assignment Rules
Action
Write
- Salesforce Object
  Required
- Use Assignment Rules
- Allow Duplicates
Action
Write
- To
  Required
- CC
- BCC
- Subject
  Required
- Email Format
  Required
- Sender Type
  Required
Action
Write
- Contact to Update
  Required
- Use Assignment Rules
Action
Write
- Salesforce Object
  Required
- Contact to Update
  Required
- Use Assignment Rules
Action
Write
- Salesforce Object
  Required
Action
Search
- Salesforce Object
  Required
- SOQL WHERE clause
  Required
Action
Search
- Salesforce Object
  Required
- SOQL WHERE Clause
  Required
- Sort by
- Sort Order
- Maximum Number of Records
Action
Search
- Salesforce Object
  Required
- Search Value
  Required
- Second Field to Search By
- Second Search Value
- Search Operator
- Use Assignment Rules
- Allow Duplicates
Action
Search or write

- Project
  Required
- List
  Required
Trigger
Instant
Try It
- Project
  Required
- List
  Required
- Type of Update
Trigger
Instant
Try It
- Project
  Required
- List
  Required
- Group
- Email
  Required
- First Name
- Last Name
- Company Name
- Custom Fields
- Update Existing Contact
  Required
Action
Write
- Project
  Required
- List
  Required
- Email
  Required
- New Email
- First Name
- Last Name
- Company Name
- Custom Fields
- Unsubscribed
- Hard Bounced
- Ignore Blank Fields
  Required
- Group
Action
Write
New Case Attachment
Triggers when a new Attachment is added to a case.
Trigger
Polling
Try It
- History Object
  Required
Trigger
Polling
Try It
New Lead
Triggers when a new Lead is created.
Trigger
Polling
Try It
- Salesforce Object
  Required
Trigger
Polling
Try It
- Salesforce Object
  Required
Trigger
Polling
Try It
- Salesforce Object
  Required
- Record
  Required
- File
  Required
- Visibility
  Required
Action
Write
- Lead
  Required
- Account
  Required
- Opportunity
- Create new opportunity?
- Converted Status
  Required
Action
Write
- Parent Object
  Required
- Use Assignment Rules
Action
Write
- Note Title
  Required
- Note Content
  Required
- Salesforce Object
  Required
Action
Write
- Use Assignment Rules
Action
Write
- Salesforce Object
  Required
- Use Assignment Rules
- Allow Duplicates
Action
Write
- Warning
- Salesforce Object
  Required
- Record ID
  Required
Action
Write
- Contact to Update
  Required
Action
Write
- Salesforce Object
  Required
- Contact to Update
  Required
- Use Assignment Rules
Action
Write
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Note
Action
Write
- Salesforce Object
  Required
- Search Value
  Required
- Second Field to Search By
- Second Search Value
- Search Operator
Action
Search
- Salesforce Object
  Required
Action
Search
- Salesforce Object
  Required
- Record ID
  Required
Action
Search
- Salesforce Object
  Required
- SOQL WHERE Clause
  Required
- Sort by
- Sort Order
- Maximum Number of Records
- Use Assignment Rules
- Allow Duplicates
Action
Search or write

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Customers who say using Zapier has made them better at their job

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Connect Direct Mail and Salesforce to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

Learn how to automate Salesforce on the Zapier blog

Make work flow with AI

Level up your Direct Mail to Salesforce integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

Frequently Asked Questions about Direct Mail + Salesforce integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Direct Mail and Salesforce

What do I need to start using Direct Mail with Salesforce?

To integrate Direct Mail with Salesforce, you'll need an active account for both platforms. Additionally, ensure that you have the necessary permissions in Salesforce to create or update records because certain triggers or actions may involve creating new leads or updating contact information.

How can I trigger an email campaign in Direct Mail based on Salesforce data?

Our integration allows you to set up triggers such as 'New Lead' in Salesforce, which can automatically initiate an email campaign in Direct Mail. You'll need to define the criteria for new leads so that when a record matches those conditions, it triggers the email process.

Can I update contacts in Salesforce from Direct Mail activities?

Yes, you can automate updates in Salesforce based on interactions recorded in Direct Mail. For instance, if a recipient opens an email or clicks a link, this can trigger an update of their status or other contact details in your Salesforce database.

Is it possible to segment my email list in Direct Mail using information from Salesforce?

Absolutely! You can use data fields from your Salesforce records as segmentation criteria for creating targeted lists within Direct Mail. This helps ensure your messages are reaching the right audience based on up-to-date CRM data.

What actions can be automated between Direct Mail and Salesforce?

You can automate numerous actions such as sending automated follow-up emails through Direct Mail when lead statuses change in Salesforce or capturing responses from an email campaign back into specific fields on a Salesforce record.

How do I handle errors that occur during the integration process?

If there are errors during integration, our system will typically log these issues and provide notifications. We advise checking these logs to diagnose any problems quickly. Ensure all required fields and configurations match between systems to minimize errors.

Are there any limitations when integrating Direct Mail with Salesforce?

While our integration is robust, some limitations could include API call limits set by either platform and potential mapping issues if field names don't align perfectly between systems. It's essential to review platform documentation for any restrictions related specifically to your setup.

About Direct Mail

Direct Mail is a native OS X app for creating, sending, and tracking email campaigns. Includes tools for building mailing list sign-up forms, autoresponders, dynamic content, and more. Works offline and online, including cloud collaboration features.

HelpHelp

Related categories

Email Newsletters

About Salesforce

Salesforce is a leading enterprise customer relationship manager (CRM) application.

Learn moreLearn moreHelpHelp

Related categories

CRM (Customer Relationship Management)

Similar apps

Zapier Interfaces

App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

Connect Direct Mail and Salesforce to unlock the power of automation

Set up your first integration

Add new Salesforce leads to Direct Mail mailing lists

Add new Salesforce leads to Direct Mail mailing lists

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Choose a trigger

Add your action

You’re connected!

Supported triggers and actions

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

Connect Direct Mail and Salesforce to integrate crucial parts of your business

Automate your lead management and improve conversions

Create more impactful campaigns with automation

Provide world-class support with a little help from automation

Automate your way to actionable, up-to-date data

Resolve incidents faster with automation

Learn how to automate Salesforce on the Zapier blog

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Make work flow with AI

Frequently Asked Questions about Direct Mail + Salesforce integrations

Connect Direct Mail to Salesforce on the world's largest no-code automation platform