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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "Custom Attribute Set" from Attentive.

Add your action

An action happens after the trigger—such as "Send Customer Event" in Omnisend.

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Zapier seamlessly connects Attentive and Omnisend, automating your workflow.

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25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Attentive to Omnisend integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

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Connect Attentive and Omnisend to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Integration categories

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

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Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

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Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

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Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions

Custom Attribute Set
This event occurs when a custom attribute is set.
Trigger
Instant
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Email Opened
This event occurs when an email message is opened.
Trigger
Instant
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Email Subscribed
This event occurs when a user opts in to an email subscription.
Trigger
Instant
Try It
SMS Message Link Clicked
This event occurs when an SMS message link is clicked.
Trigger
Instant
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SMS Subscribed
This event occurs when a user opts in to an SMS subscription.
Trigger
Instant
Try It
- Phone Number
  Required
- Email
- Product Name
- Product ID
  Required
- Product Variant ID
  Required
- Product Image URL
- Product URL
- Price
  Required
- Currency
- Quantity
- Occurred At
Action
Write
- Phone Number
  Required
- Email
- Event Types
- Properties
  Required
- External Event ID
- Occurred At
Action
Write
- Phone Number
  Required
- Email
Action
Write
View Recent Catalog Uploads
Make a call to this endpoint to list recent catalog uploads with their statuses to gain visibility into the ingestion workflow in order of creation. See the POST of this endpoint for details.
Action
Write
- Phone Number
  Required
- Email
- Event Types
- Marketing Channel
  Required
Action
Write
- Phone Number
  Required
- Email
- Product Name
- Product ID
  Required
- Product Variant ID
  Required
- Product Image URL
- Product URL
- Price
  Required
- Currency
- Quantity
- Occurred At
Action
Write
- Event Name
  Required
- Event Time
- Event Version
- Event properties - basic
- Event Properties - advanced (JSON)
- Contact Email
- Contact Phone
- Contact ID
- Contact Email Subscription Status
- Contact Email Subscription Date
- Contact SMS Subscription Status
- Contact SMS Subscription Date
- Contact First Name
- Contact Last Name
- Contact Birthdate
- Contact Address
- Contact City
- Contact ZIP (postal) Code
- Contact State
- Contact Country
- Contact Country Code
- Contact Tags
- Contact Custom Properties
Action
Write

Email Message Link Clicked
This event occurs when an email message link is clicked.
Trigger
Instant
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Email Sent
This event occurs when an email message is sent.
Trigger
Instant
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Email Unsubscribed
This event occurs when a user opts out of an email subscription.
Trigger
Instant
Try It
SMS Sent
This event occurs when an SMS message is sent.
Trigger
Instant
Try It
SMS Unsubscribed
This event occurs when a user opts out of an SMS subscription.
Trigger
Instant
Try It
- Phone Number
  Required
- Email
- Properties
  Required
Action
Write
- Subject Email
- Subject Phone
- Request Message
Action
Write
- Upload ID
  Required
Action
Write
- Phone Number
  Required
- Email
- Creative ID
  Required
Action
Write
- Phone Number
  Required
- Email
- Product Name
- Product ID
  Required
- Product Variant ID
  Required
- Product Image URL
- Product URL
- Price
  Required
- Currency
- Quantity
- Occurred At
Action
Write
- Phone Number
  Required
- Email
Action
Search
- Email
- Phone Number
  Required
- Status
- Status Date
- Tags
- First Name
- Last Name
- Contact Creation Date
- Country
- Country Code
- State
- Address
- City
- Postal or Zip Code
- Gender
- Birthdate
- Opt-In Date
- Opt-In IP
- Custom Properties
- Send Welcome Email
Action
Write

Learn how to automate Omnisend on the Zapier blog

About Attentive

Attentive® is the leader in conversational commerce, reinventing business to consumer communication. Our SMS-first software platform helps everyone from entrepreneurs to enterprises strengthen relationships with their consumers in a new way.

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About Omnisend

Omnisend is a marketing automation platform built for growing ecommerce businesses that have graduated their basic email marketing tools.

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Related categories

Marketing Automation

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