Thursday, September 18 at 10am PT | 1pm ET

AI is transforming how go-to-market teams work, but we often hear from leaders that actually getting started is the hardest part. and Join Zapier’s Lindsay Rothlisberger (Head of RevOps) and Ryan Anderson (Principal PMM) for a live AMA on how Zapier runs internal “GTM AI hackweeks” to turn AI ideas into time for the team to build working automation.

They’ll share the playbook behind Zapier’s recent hackweek in August, where 70% of the GTM org participated, 150 employees built projects, and 64 new AI automations went live. You’ll see real examples of AI-powered workflows and agents built by RevOps, marketing, and sales, plus a practical framework you can use to run your own hack week.