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Choose a Trigger

Choose an Action

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "Get Recipients" from Optimizely Campaign.

Add your action

An action happens after the trigger—such as "Verify Email Address" in validTo.

You’re connected!

Zapier seamlessly connects Optimizely Campaign and validTo, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

- Select a Recipient List
  Required
Trigger
Polling
Try It
- Test Recipient
  Required
Trigger
Instant
Try It
- Select The RecipientID
  Required
- Update If Existing
- Select a Recipient List
  Required
- Trigger an Opt-In process
Action
Write
- Select the RecipientID
  Required
- Select a Transactional Message
  Required
Action
Write
- Email Address
  Required
Action
Write

- Test Recipient
  Required
Trigger
Instant
Try It
- Test Recipient
  Required
Trigger
Instant
Try It
- Select the RecipientID
  Required
- Select a RecipientList
  Required
Action
Write
- Api_docs_info
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write

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Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Connect Optimizely Campaign and validTo to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

Make work flow with AI

Level up your Optimizely Campaign to validTo integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

About Optimizely Campaign

Optimizely Campaign is an omnichannel marketing software that allows users to create, send and report on targeted content.

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About validTo

You may validate your emails and remove spam from your email database by using validTo email verification service.