Connect Sender and Sub-Zap by Zapier to unlock the power of automation

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Choose a Trigger

Choose an Action

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Campaign" from Sender.

Add your action

An action happens after the trigger—such as "Call a Sub-Zap" in Sub-Zap by Zapier.

You’re connected!

Zapier seamlessly connects Sender and Sub-Zap by Zapier, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

New Campaign
Triggers when a new campaign is created.
Trigger
Instant
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New Group
Triggers when a new group is created.
Trigger
Instant
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New Unsubscriber
Triggers when a subscriber unsubscribes.
Trigger
Instant
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Updated Subscriber
Triggers when a subscriber is updated.
Trigger
Instant
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- Subscriber
  Required
- Tag ID
  Required
- Activate automation
  Required
Action
Write

- Subscriber
  Required
- Group ID
  Required
Action
Write
- Transactional campaign id
  Required
- Subscriber email
  Required
Action
Write

- Input / Argument List
- Zap_id
Trigger
Instant
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- Output / Return Values
- Zap_path_run_id
- Zap_run_id
Action
Write

New Subscriber
Triggers when a new subscriber is added.
Trigger
Instant
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- Group
  Required
Trigger
Instant
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- Group
  Required
Trigger
Instant
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- Email
  Required
- Group(s)
- First Name
- Last Name
- Phone
- Custom fields
- Activate automation
Action
Write
- Campaign title
- Campaign subject
  Required
- Reply to
  Required
- Content type
  Required
- From
  Required
- Auto Followup Active
Action
Write
- Campaign ID
  Required
Action
Write
- Subscriber
  Required
- Channel Status
  Required
Action
Write
- Select Your Account
  Required
- Select Your Sub-Zap
  Required
- Parent_zap_directions
- Zap_path_run_id
Action
Write

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Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Connect Sender and Sub-Zap by Zapier to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

Learn how to automate Sub-Zap by Zapier on the Zapier blog

Make work flow with AI

Level up your Sender to Sub-Zap by Zapier integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

About Sender

Capture leads and turn them into loyal customers through Sender, the easy and affordable email & SMS platform.

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About Sub-Zap by Zapier

Build reusable Zap components and systems by building and calling "Sub-Zaps".

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