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Choose a Trigger

Choose an Action

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "Chat Transcript" from Formilla.

Add your action

An action happens after the trigger—such as "Create a List" in Dotdigital.

You’re connected!

Zapier seamlessly connects Formilla and Dotdigital, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

Chat Transcript
Triggers when a chat ends.
Trigger
Instant
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Offline Email
Triggers when a new offline email is submitted.
Trigger
Instant
Try It
- Campaign
  Required
Trigger
Polling
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Contact Created
Triggers when a new contact is created.
Trigger
Polling
Try It
- Suppression Reason
  Required
Trigger
Polling
Try It

- Survey
  Required
Trigger
Polling
Try It
- Match Identifier
  Required
- Email Type
- Optin Type
- List
- Data Fields
Action
Write

- Name
  Required
- Type
  Required
- Visibility
Action
Write
- Segment
  Required
Action
Write
- Campaign Name
  Required
- Email
  Required
- Send Date
Action
Write
- From Address
  Required
- To Address
  Required
- Subject
  Required
- HTML Content
  Required
- Plain Text Content
  Required
- CC Addresses
- BCC Addresses
Action
Write
- Match Identifier
  Required
Action
Write

New Subscriber
Triggers when a new subscriber is submitted.
Trigger
Instant
Try It
Campaign Activity
Triggers when a campaign has new activity.
Trigger
Polling
Try It
- Campaign
  Required
Trigger
Polling
Try It
Contact Modified
Triggers when a new contact is modified.
Trigger
Polling
Try It
Contact Unsubscribed
Triggers when a contact has unsubscribed.
Trigger
Polling
Try It
- Name
  Required
- Visibility
Action
Write
- Match Identifier
  Required
- Email Type
- Optin Type
- List
- Data Fields
Action
Write
- Match Identifier
  Required
- Program
  Required
Action
Write
- Email Address
  Required
- Resubscribe with resubscription confirmation email
- Preferred Locale
- Redirect URL After Challenge
Action
Write
- Mobile Number
  Required
- Message
  Required
Action
Write
- To
  Required
- Message
  Required
- From
- Link Shortening
- Allow Unicode Characters
Action
Write

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Customers have created over 25 million Zaps on the platform

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Connect Formilla and Dotdigital to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

Make work flow with AI

Level up your Formilla to Dotdigital integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

About Formilla

Formilla.com is a leading provider of customer messaging software using a combination of Live Chat, Email, and In-app messaging tools in one powerful platform.

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About Dotdigital

Dotdigital is a customer experience and data platform (CXDP) that empowers marketers to create highly personalized cross-channel journeys.

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