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Zapier makes it easy to integrate Zoho CRM with Trustpilot - no code necessary. See how you can get setup in minutes.

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Zoho CRM
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Zoho CRM
1. Choose trigger event
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Trustpilot
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Trustpilot
2. Choose action
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1. Select the event
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Zoho CRM
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Contact" from Zoho CRM.

Add your action

An action happens after the trigger—such as "Create Invitation" in Trustpilot.

You’re connected!

Zapier seamlessly connects Zoho CRM and Trustpilot, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Zoho CRM triggers, actions, and search
    New Contact

    Triggers when a new contact is created. If you are on a paid plan for the Zoho CRM then it is advisable to use New Module Entry (Instant) trigger.

    Trigger
    Polling
    Try It
    • Module
      Required
    Trigger
    Instant
    Try It
  • Zoho CRM triggers, actions, and search
    New or Updated Lead

    Triggers when a new lead is added or modified in Zoho. If you are on a paid plan for the Zoho CRM then it is advisable to use New/Updated Module Entry (Instant) trigger.

    Trigger
    Polling
    Try It
  • Zoho CRM triggers, actions, and search
    New User

    Triggers when a new active user is added to your Zoho CRM account.

    Trigger
    Polling
    Try It
  • Zoho CRM triggers, actions, and search
    New Lead

    Triggers when a new lead is created. If you are on a paid plan for the Zoho CRM then it is advisable to use New Module Entry (Instant) trigger.

    Trigger
    Polling
    Try It
  • Zoho CRM triggers, actions, and search
    New or Updated Contact

    Triggers when a new contact is added or modified in Zoho. If you are on a paid plan for the Zoho CRM then it is advisable to use New/Updated Module Entry (Instant) trigger.

    Trigger
    Polling
    Try It
    • Module
      Required
    Trigger
    Instant
    Try It
    • Module
      Required
    Trigger
    Instant
    Try It

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Connect Zoho CRM and Trustpilot to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Learn how to automate Zoho CRM on the Zapier blog

Make work flow with AI

Level up your Zoho CRM to Trustpilot integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Illustration of AI enhancing Zapier workflows with automation and app integrations.

Frequently Asked Questions about Zoho CRM + Trustpilot integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Zoho CRM and Trustpilot

What is required to set up the integration between Zoho CRM and Trustpilot?

To set up the integration between Zoho CRM and Trustpilot, you'll need accounts on both platforms and access to Zapier, where you can create Zaps that define triggers and actions. Ensure that you have API access enabled for both Zoho CRM and Trustpilot, as this allows data to flow seamlessly between them.

How can I automatically request reviews from customers after closing a deal in Zoho CRM?

You can create a Zap such that when a deal is marked as closed in Zoho CRM, it triggers an action in Trustpilot to send a review request email. This automation helps us ensure that feedback is requested without manual intervention.

Can I update customer information in Trustpilot based on updates in Zoho CRM?

Yes, by setting up the appropriate Zap trigger for updates in Zoho CRM's contact module, we can automate an action to update the customer's details in Trustpilot. This ensures all information remains consistent across both platforms.

Is it possible to notify our team whenever a new review is posted on Trustpilot?

Indeed, you can configure a Zap where posting of new reviews on Trustpilot acts as the trigger to send a notification email or post a message in Slack for your team. This keeps everyone informed about new customer feedback in real-time.

How do we manage synchronization of data between the two platforms?

We manage data synchronization through specific Zaps that define how information updates are shared between Zoho CRM and Trustpilot. Depending on your needs, you can set triggers for specific events like new contact additions or deal closures to synchronize with actions on Trustpilot.

What happens if there’s an error during data transfer between Zoho CRM and Trustpilot?

If there’s an error during data transfer, examine the task history within Zapier to identify any issues with your Zaps. We provide robust logging features allowing users to track down errors quickly and adjust their workflows accordingly.

Are there limits to the number of times I can trigger actions from Zoho CRM to Trustpilot each month?

Yes, depending on your Zapier plan, there might be limits regarding how many times actions can be triggered each month. Review your account's usage limits under our billing settings for more detailed information.

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About Zoho CRM
Zoho CRM is an AI-powered sales CRM that empowers teams to work together better and close more deals.
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About Trustpilot
Trustpilot is the world's most powerful review platform, helping your business collect and easily manage customer reviews. Trustpilot gives people a place to share and discover reviews of businesses, while giving every business the tools to turn consumer feedback into business results.
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