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Connect Specific and Symplify Communication to unlock the power of automation

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Contact" from Specific.

Add your action

An action happens after the trigger—such as "Add Purchase History Line" in Symplify Communication.

You’re connected!

Zapier seamlessly connects Specific and Symplify Communication, automating your workflow.

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25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Specific to Symplify Communication integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

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Connect Specific and Symplify Communication to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Integration categories

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions

New Contact
Trigger when a new contact is created.
Trigger
Instant
Try It
- Conversation: Content
  Required
- Conversation Source
- Conversation: Assignee Email
- Conversation: URL
- Conversation: Date
- Info1
- Field to Search By
- Search Value
- Info2
- Create Contact in Specific if it doesn’t exist yet?
Action
Write
- Info1
- Field to Search by
  Required
- Search Value
  Required
- Info2
- Full name
- Email
- ID
- Company ID
- Create Contact in Specific if it doesn’t exist yet?
Action
Write
- OriginalID
  Required
- Transaction date
  Required
- Quantity
  Required
- Item price
  Required
- Total price
  Required
Action
Write
- Subscription status
Action
Write
- Force create
  Required
- Subscription status
Action
Write
Start Journey
Starts a journey for a contact.
Action
Write

- Conversation Source
Trigger
Instant
Try It
- Field to Search by
  Required
- Search Value
  Required
- Company name
- Company ID
- Create Company in Specific if it doesn’t exist yet?
Action
Write
- Company ID
Action
Search
- Find by
  Required
- Search value
  Required
Action
Write
- OriginalID
  Required
Action
Write
Send Transactional Message
Sends a transactional email or SMS to a contact.
Action
Write
- OriginalID
  Required
Action
Search

About Specific

Specific is a conversation analytics tool that helps you track topics in calls at scale.

Related categories

About Symplify Communication

Symplify is an omnichannel marketing automation platform that helps marketers leverage their data in their digital 1:1 communications.

Related categories

Marketing Automation

Similar apps

Zapier Interfaces

App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

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