When this happens...
LeadSquaredLead Stage Changed
Then do this...
MailchimpAdd/Update Subscriber

Keep your subscribers' contact information up-to-date based on activity made in your CRM. Once active, you'll be able to add new subscribers or update existing subscribers in MailChimp using the information from LeadSquared CRM.

Note: A new subscriber is added or updated based on whether the email address from LeadSquared CRM exists in your MailChimp account.

How this LeadSquared-MailChimp integration works

  1. The lead stage value of a lead in your LeadSquared CRM is changed (Example: 'Prospect' to 'Subscriber')
  2. Zapier creates or updates a subscriber in your MailChimp account

What you need

  • LeadSquared
  • MailChimp

Why Zapier?


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No coding required—automate any of 1,500+ apps in minutes.


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It's easy to connect LeadSquared + Mailchimp and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
Lead Stage Changed

Triggers when a stage of a lead is changed.

Create Task on Lead

Create a task on a lead.

New Activity for Lead

Triggers when an activity is posted to a lead.

Create or Update Lead

Create a new lead or update an existing contact based on email address.

New Lead

Triggers when a new lead is created.

Create Activity for Lead

Add a custom activity to a lead.

New Subscriber

Triggers when a new subscriber is added to an audience.

Add/Update Subscriber

Add a new subscriber to an audience of your choosing. Can be used to update an existing subscriber too.

Updated Subscriber

Triggers when a subscriber is added or updated in an audience.

Unsubscribe Email

Unsubscribe an email address from an audience of your choosing.

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Become a Zapier Integration Partner

LeadSquared is a marketing automation and CRM solution that helps small to medium-sized businesses drive revenue by aligning their marketing and sales activities. Some key features include: Lead Capture Automation, Landing Pages, Email and Drip Campaigns, Lead & List Management, Tasks & Reminders, API & Connectors and Marketing, Sales and Revenue Analytics.

Learn More

Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.

See Mailchimp Integrations