Skip to content

Connect Kustomer and Sub-Zap by Zapier to unlock the power of automation

No credit card required
Free forever for core features
14-day trial for premium features and apps

Choose a Trigger

Choose an Action

Start with Google for free

Top companies trust Zapier to automate work that solves their unique business problems—no coding required.

How Zapier works

Zapier makes it easy to integrate Kustomer with Sub-Zap by Zapier - no code necessary. See how you can get setup in minutes.

100%

Help

1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "Conversation Created" from Kustomer.

Add your action

An action happens after the trigger—such as "Call a Sub-Zap" in Sub-Zap by Zapier.

You’re connected!

Zapier seamlessly connects Kustomer and Sub-Zap by Zapier, automating your workflow.

Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023

G2 Badge - Best Est. ROI - Winter 2024

G2 Badge - Best Results - Winter 2024

G2 Badge - Most Implementable - Winter 2024

G2 Badge - Leader Mid-Market - Winter 2024

93%

Customers who say using Zapier has made them better at their job

25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Kustomer to Sub-Zap by Zapier integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

Illustration of AI enhancing Zapier workflows with automation and app integrations.

Connect Kustomer and Sub-Zap by Zapier to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Integration categories

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions

Conversation Created
Triggers when a new conversation is created.
Trigger
Instant
Try It
Customer Created
Triggers when a new customer is created.
Trigger
Instant
Try It
Message Created
Triggers when a new message is created.
Trigger
Instant
Try It
- Customer ID
  Required
- Conversation Name
- Conversation Status
- External ID
Action
Write
- Conversation ID
  Required
- Note Text
Action
Write
- Conversation ID
  Required
- Conversation Status
- Conversation Name
- External ID
Action
Write
- Conversation ID
  Required
- Conversation External ID
- Customer ID
  Required
Action
Search
- ID
  Required
- Email
  Required
Action
Search
- Email
  Required
- Phone #
- ID
  Required
- External ID
- Conversation Name
- Type
- Email
- Type
- Phone Number
Action
Search or write
- Input / Argument List
- Zap_id
Trigger
Instant
Try It
- Output / Return Values
- Zap_path_run_id
- Zap_run_id
Action
Write

Conversation Updated
Triggers when a conversation is updated.
Trigger
Instant
Try It
Customer Updated
Triggers when a customer is updated.
Trigger
Instant
Try It
Message Updated
Triggers when a message is updated.
Trigger
Instant
Try It
- Conversation Name
- Type
- Email
- Type
- Phone Number
- External ID
Action
Write
- Conversation Name
- Display Name
- Email
  Required
- User Type
- User Role
  Required
Action
Write
- ID
  Required
- Conversation Name
- Type
- Email
- Type
- Phone Number
- External ID
Action
Write
- Email
  Required
- Phone #
- ID
  Required
- External ID
Action
Search
- Conversation ID
  Required
- Conversation External ID
- Customer ID
  Required
- Conversation Name
- Conversation Status
- External ID
Action
Search or write
- ID
  Required
- Email
  Required
- Conversation Name
- Display Name
- User Type
- User Role
  Required
Action
Search or write
- Account
  Required
- Zap_id
- Parent_zap_directions
- Zap_path_run_id
Action
Write

About Kustomer

Kustomer is a powerful omnichannel customer service solution.

Related categories

Customer Support

About Sub-Zap by Zapier

Build reusable Zap components and systems by building and calling "Sub-Zaps".

Related categories

Developer Tools Zapier

Connect Kustomer to Sub-Zap by Zapier on the world's largest no-code automation platform

Sign up with Google