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Google Ads
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Google Ads
1. Choose trigger event
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Thinkific
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Thinkific
2. Choose action
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1. Select the event
Setup
Test
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Google Ads
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Campaign" from Google Ads.

Add your action

An action happens after the trigger—such as "Enroll User" in Thinkific.

You’re connected!

Zapier seamlessly connects Google Ads and Thinkific, automating your workflow.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Google Ads to Thinkific integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Google Ads + Thinkific integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Ads and Thinkific

How can I integrate Google Ads with Thinkific using Zapier?

To integrate Google Ads with Thinkific, you can use Zapier to automate various actions and triggers. For example, you might set up a Zap where a new lead from Google Ads triggers the enrollment of a user in Thinkific. You'll need to configure this in your Zapier account by selecting the appropriate trigger from Google Ads and the corresponding action in Thinkific.

Can I track conversions from Google Ads in Thinkific?

Yes, you can track conversions from Google Ads in Thinkific by setting up a Zap that uses conversion tracking as a trigger. When someone interacts with your Google Ad and converts (e.g., enrolls in a course), you can automatically update their student information or send them a confirmation through Thinkific.

What are common triggers available when integrating Google Ads with Thinkific?

Common triggers include new leads generated from ad interactions or clicks within your Google Ads campaigns. You can use these triggers to perform actions like enrolling students into courses or adding them to an email list within Thinkific.

Is it possible to use customer data from Thinkific in Google Ads for retargeting?

While direct data push for retargeting isn't handled automatically, you can export your student lists from Thinkific and upload them as Custom Audiences in Google Ads. This way, you segment users for targeted advertising based on their interactions on Thinkific.

Are there any pre-made templates for integrating these two apps?

We offer several pre-made Zap templates that facilitate quick integration between Google Ads and Thinkific. These templates include typical scenarios like syncing new leads or updating enrollment statuses based on ad engagements.

What should I do if my integrations aren't working as expected?

If your integrations between Google Ads and Thinkific via Zapier are not functioning correctly, verify that the correct triggers and actions are selected. Ensure both accounts are connected properly, and consult our troubleshooting guides to address any common issues that may arise.

Can I trigger different actions based on specific keyword interactions on my ads?

Yes, using advanced settings in your trigger setup, specific keyword interactions within your ads can initiate unique actions in Thinkific such as assigning students to particular courses or adding detailed tags for segmentation purposes.

Connect Google Ads and Thinkific to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Integration categories

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
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Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions
  • Google Ads triggers, actions, and search
    New Campaign

    Triggers whenever a new campaign is created in Google Ads.

    Trigger
    Polling
    Try It
    • MainAccountId
      Required
    • Managed Account
    • Customer List
      Required
    • Email
      Required
    • Message
    Action
    Write
    • Name
      Required
    • Description
    • Message
    Action
    Write
    • MainAccountId
      Required
    • Managed Account
    • Customer List
      Required
    • Customer_identifier
      Required
    • Message
    Action
    Write
    • MainAccountId
      Required
    • Managed Account
    • Lead Form
      Required
    Trigger
    Polling
    Try It
    • MainAccountId
      Required
    • Managed Account
    • Customer List
      Required
    • Customer_identifier
      Required
    • Message
    Action
    Write
    • MainAccountId
      Required
    • Managed Account
    • Resource
      Required
    • Dates to Include
      Required
    • Limit
    Action
    Write
    • Double_opt_message
    • MainAccountId
      Required
    • Managed Account
    • Multiple_identifier_note
    • Conversion User Identifier Source
      Required
    • Name
      Required
    • Timestamp
      Required
    • Value
    • Currency
    Action
    Write

Learn how to automate Google Ads on the Zapier blog

Learn how to automate Thinkific on the Zapier blog

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About Google Ads
Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
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About Thinkific
The all-in-one platform to create, market & sell your online courses. Deliver beautiful courses on your own site, with no technical or design experience required!
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