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Zapier makes it easy to integrate GoTo Connect with Marketing 360 - no code necessary. See how you can get setup in minutes.

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "All Direction Call Ended" from GoTo Connect.

Add your action

An action happens after the trigger—such as "CRM - Create or Update Lead" in Marketing 360.

You’re connected!

Zapier seamlessly connects GoTo Connect and Marketing 360, automating your workflow.

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25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your GoTo Connect to Marketing 360 integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

Learn about AI automation

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Connect GoTo Connect and Marketing 360 to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Integration categories

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions

- Organization Id
  Required
- Phone Number or Extension
  Required
Trigger
Polling
Try It
- Organization Id
  Required
- Phone Number or Extension
  Required
Trigger
Polling
Try It
- Organization Id
  Required
- Phone Number
  Required
Trigger
Polling
Try It
- Organization Id
  Required
- Owner Number
  Required
- Contact Number
  Required
- Message Body
  Required
Action
Write
- Contact Name
  Required
- Email Address
  Required
- Phone Number
- Contact Source
  Required
- Contact Status
  Required
- Contact Type
  Required
Action
Write

- Organization Id
  Required
- Phone Number or Extension
  Required
Trigger
Polling
Try It
- Organization Id
  Required
- Phone Number
  Required
Trigger
Polling
Try It
- Organization Id
  Required
- Extension
  Required
Trigger
Polling
Try It
- Lead Name
  Required
- Email Address
  Required
- Phone Number
- Contact Status
  Required
- Contact Type
  Required
- Lead source
  Required
Action
Write

About GoTo Connect

GoTo Connect is a fully integrated business communications solution, with calls, meetings and messaging unified on one platform.

Related categories

About Marketing 360

Marketing 360® is an all-in-one marketing platform with the tools you need to scale and the marketing programs and talent you need to grow.

Related categories

CRM (Customer Relationship Management)

Similar apps

Zapier Interfaces

App Builder, CRM (Customer Relationship Management), Forms & Surveys, Zapier

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