Facebook Offline Conversions + Gmail

Send offline events in Facebook Offline Conversions for new emails in Gmail

Turn your inbox into a sales tool with this efficient and seamless workflow. Whenever a new email arrives in your Gmail, this automation will promptly send an Offline Event to your Facebook Offline Conversions, providing efficient data integration. This not only saves time but also allows you to closely monitor conversions, and improves the effectiveness of your Facebook marketing efforts.

When this happens...
New Email
Triggers when a new e-mail appears in the specified mailbox.
TriggerScheduled
automatically do this!
Send Offline Event
Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Facebook campaigns to offline activity and business impact.
ActionWrite

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Supported triggers and actions

What does this mean?

- Label/Mailbox
- Search String
Trigger
Scheduled
Try It
- Label/MailboxRequired
Trigger
Scheduled
Try It
- Search StringRequired
Trigger
Scheduled
Try It
- Label/Mailbox
Trigger
Scheduled
Try It
- SubjectRequired
- To
- Cc
- Bcc
- From
- From Name
- Body Type
- BodyRequired
- Signature
- Label/Mailbox
- Attachments
Action
Write

- NameRequired
Action
Write
- Message to Remove Label(s) FromRequired
- Label(s) to RemoveRequired
Action
Write

- Search StringRequired
Action
Search
- Business AccountRequired
- Event SetRequired
- Event Time
- Email
- Phone
- First Name
- Last Name
- City
- U.S. State or Canadian Province
- Country
- Zip Code
- Gender
- Date of Birth (MM/DD/YYYY)
- Event Name
- Content Type
- Value
- Currency
- Lead ID
- Order ID
- Item Number
- Custom Data
- Event Status
- Data Processing Options
- Data Processing Options Country
- Data Processing Options State
- Security Disclaimer
Action
Write

New Label
Triggers when you add a new label.
Trigger
Scheduled
Try It
- Label/Mailbox
Trigger
Scheduled
Try It
New Starred Email
Triggers when you receive a new email and star it within two days.
Trigger
Scheduled
Try It
- Label(s) to Add
- Message to be LabeledRequired
Action
Write
- Trigger Instructions
- ThreadRequired
- To
- Cc
- Bcc
- From
- From Name
- Body Type
- BodyRequired
- Signature
- Label/Mailbox
- Attachments
Action
Write
- To
- Cc
- Bcc
- From
- From Name
- Reply To
- SubjectRequired
- Body Type
- BodyRequired
- Signature
- Label/Mailbox
- Attachments
Action
Write
- Trigger Instructions
- ThreadRequired
- To
- Cc
- Bcc
- From
- From Name
- Reply To
- Body Type
- BodyRequired
- Label/Mailbox
- Attachments
Action
Write
- Search StringRequired
- To
- Cc
- Bcc
- From
- From Name
- Reply To
- SubjectRequired
- Body Type
- BodyRequired
- Signature
- Label/Mailbox
- Attachments
Action
Search or write

About Facebook Offline Conversions

With offline conversion measurement on Facebook, you can track when events occur in your physical retail store and other offline channels (ex: email marketing and CRM apps) after people see or engage with your Facebook ad. .

Help

Related categories

Ads & Conversion

About Gmail

One of the most popular email services, Gmail keeps track of all your emails with threaded conversations, tags, and Google-powered search to find any message you need.

Learn more Help

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Facebook Offline Conversions + Gmail

Send offline events in Facebook Offline Conversions for new emails in Gmail

New Attachment

Label/Mailbox

Search String

New Labeled Email

New Email Matching Search

Search StringRequired

New Thread

Label/Mailbox

Create Draft

SubjectRequired

To

Cc

Bcc

From

From Name

Body Type

BodyRequired

Signature

Label/Mailbox

Attachments

Create Label

NameRequired

Remove Label from Email

Message to Remove Label(s) FromRequired

Label(s) to RemoveRequired

Find Email

Search StringRequired

Send Offline Event

Business AccountRequired

Event SetRequired

Event Time

Email

Phone

First Name

Last Name

City

U.S. State or Canadian Province

Country

Zip Code

Gender

Date of Birth (MM/DD/YYYY)

Event Name

Content Type

Value

Currency

Lead ID

Order ID

Item Number

Custom Data

Event Status

Data Processing Options

Data Processing Options Country

Data Processing Options State

Security Disclaimer

New Label

New Email

Label/Mailbox

New Starred Email

Add Label to Email

Label(s) to Add

Message to be LabeledRequired

Create Draft Reply

Trigger Instructions

ThreadRequired

To

Cc

Bcc

From

From Name

Body Type

BodyRequired

Signature

Label/Mailbox

Attachments

Send Email