When this happens...
EcwidNew Order
Then do this...
MailchimpAdd/Update Subscriber

Use your e-commerce sales to fuel your email marketing efforts! Automatically add customer names and email addresses from Ecwid to a MailChimp mailing list at the time of checkout.

Note: This Zapier integration only affects new customers after integration and does not import previously registered customers to MailChimp.

How It Works

  1. A customer registers at your store
  2. Zapier adds their email to a MailChimp subscription list

What You Need

  • MailChimp account
  • Ecwid account

Why Zapier?


Get started for free—14 day trial of premium features and apps.


No coding required—automate any of 1,500+ apps in minutes.


Enterprise-level security—connect mission-critical apps.

It's easy to connect Ecwid + Mailchimp and requires absolutely zero coding experience—the only limit is your own imagination.

When this happens...
then do this!
New Customer

Triggers when a new customer is created.

Create Customer

Creates a new customer.

New Product

Triggers when a new product is created.

Create Discount Coupon

Creates a discount coupon.

New Order

Triggered when a new invoice is placed (with line item support).

Create Order

Creates a new order.

New Subscriber

Triggers when a new subscriber is added to an audience.

Create Product

Creates a new product.

Updated Subscriber

Triggers when a subscriber is added or updated in an audience.

Add/Update Subscriber

Add a new subscriber to an audience of your choosing. Can be used to update an existing subscriber too.

Use our free platform to build a single Zapier integration and instantly connect your app with 1,500+ others.

Become a Zapier Integration Partner

Ecwid is a cloud online store builder which lets you instantly launch an online store on any website, Facebook page, or multiple sites simultaneously.

Learn More

Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.

See Mailchimp Integrations