Add new unsubscribes from Campaign Monitor to Facebook Custom Audiences emails

This workflow begins when someone unsubscribes from your Campaign Monitor. In response, their email is added to a Custom Audience in Facebook. This automation ensures you're not wasting resources on individuals who have chosen to opt-out and allows you to focus your attention on a more interested audience. It's an effective way of keeping your Facebook Custom Audiences updated, ensuring your advertising is always on point.