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Zapier makes it easy to integrate Google Ads with AppSheet - no code necessary. See how you can get setup in minutes.

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1. Choose trigger event

2. Choose action

1. Select the event

Setup

Test

App

Trigger event

Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Campaign" from Google Ads.

Add your action

An action happens after the trigger—such as "Create Record" in AppSheet.

You’re connected!

Zapier seamlessly connects Google Ads and AppSheet, automating your workflow.

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Customers have created over 25 million Zaps on the platform

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The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Google Ads to AppSheet integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.

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Frequently Asked Questions about Google Ads + AppSheet integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Ads and AppSheet

How do I set up a trigger for Google Ads and AppSheet integration?

To initiate a trigger setup, access your AppSheet account and identify the app for Google Ads integration. Navigate to the 'Automation' tab and select 'Create New Automation'. Then, choose the 'App Changes' or 'Schedule' options as potential triggers that will sync actions with Google Ads in real-time.

Can I automate form submissions in AppSheet to create new campaigns in Google Ads?

Absolutely, you can automate this process. Customize an automation workflow within AppSheet, selecting form submission as your trigger. Follow this by mapping actions in Google Ads to construct a corresponding new campaign whenever a form is submitted.

Is it possible to update Google Ads when data changes in AppSheet?

Yes, we can set up data change events in AppSheet as triggers. When there's an update on your dataset – like modifications of records or entries – these would trigger actions within your Google Ads account automatically based on predefined configurations.

What kind of actions can be triggered within Google Ads from AppSheet?

Integration supports several actionable triggers; for instance, creating new ads or campaigns, pausing existing ads, or adjusting budget allocations based on dynamic changes captured through AppSheet automations.

Can scheduled reports from Google Ads be sent automatically to display within AppSheet?

Yes, you can configure this by setting up scheduled report generation and delivery in your Google Ads account and then using an automated script or third-party service to import these into AppSheet. This approach keeps data visualization current without manual intervention.

How does user permission impact the integration between Google Ads and AppSheet?

User permissions are crucial. Ensure that users managing integrations have sufficient administrative rights within both platforms. Limited permissions may prevent some automated tasks from executing properly due to access denials either on data manipulation tasks or API interactions.

Are there limitations on the types of data that can be integrated between Google Ads and AppSheet?

Certain limitations exist regarding what types of data can sync directly due to platform constraints (like proprietary fields/objects) and privacy regulations. Always consult the respective data policies of both services when setting up integrations.

Connect Google Ads and AppSheet to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Integration categories

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.

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Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.

An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.

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Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.

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Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.

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Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions

New Campaign
Triggers whenever a new campaign is created in Google Ads.
Trigger
Polling
Try It
- MainAccountId
  Required
- Managed Account
- Customer List
  Required
- Email
  Required
- Message
Action
Write
- Name
  Required
- Description
- Message
Action
Write
- MainAccountId
  Required
- Managed Account
- Customer List
  Required
- Customer_identifier
  Required
- Message
Action
Write
- Status
  Required
Action
Write
- MainAccountId
  Required
Action
Search
- Name
  Required
Action
Search
- Application
  Required
- Table
  Required
- Locale
- Location
- Timezone
Action
Write
- Application
  Required
- Table
  Required
- Locale
- Location
- Timezone
- Action
  Required
Action
Write
- Application
  Required
- Table
  Required
- Locale
- Location
- Timezone
Action
Search

- MainAccountId
  Required
- Managed Account
- Lead Form
  Required
Trigger
Polling
Try It
- MainAccountId
  Required
- Managed Account
- Customer List
  Required
- Customer_identifier
  Required
- Message
Action
Write
- MainAccountId
  Required
- Managed Account
- Resource
  Required
- Dates to Include
  Required
- Limit
Action
Write
- Double_opt_message
- MainAccountId
  Required
- Managed Account
- Multiple_identifier_note
- Conversion User Identifier Source
  Required
- Name
  Required
- Timestamp
  Required
- Value
- Currency
Action
Write
- Api_docs_info
- Stop on error
  Required
- HTTP Method
  Required
- URL
  Required
- Query string parameters
- Additional request headers
- Body
Action
Write
- MainAccountId
  Required
Action
Search
- Name
  Required
- Description
- Message
Action
Search or write
- Application
  Required
- Table
  Required
- Locale
- Location
- Timezone
Action
Write
- Application
  Required
- Table
  Required
- Locale
- Location
- Timezone
Action
Write

Learn how to automate Google Ads on the Zapier blog

About Google Ads

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.

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Ads & Conversion Google

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About AppSheet

AppSheet is a no-code app development platform that lets you build desktop & mobile apps for your business from spreadsheet data.