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Update subscriber city and state from provided ZIP code

Update subscriber city and state from provided ZIP code

You get subscribers with ZIP only, leaving city/state blank and breaking geographic segmentation. Populate city/state automatically so campaigns use correct audience geography same day.

Update subscriber city and state from provided ZIP code

Overview

When subscribers arrive with only a ZIP, your email lists lack location context and targeted sends suffer. Enrich subscriber records automatically from ZIP so campaign managers can segment and send geographically targeted messages the same day.

Update subscriber city and state from provided ZIP code