Update subscriber canceled date in master list for records
Update subscriber canceled date in master list for records
When a cancellation tag is added, subscriber profiles often lack a timestamp and stay in active campaigns. It writes cancellation dates to profiles so campaign managers avoid mis-sends within minutes.
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Overview
Cancellation events that don't reach subscriber profiles cause mis-targeted sends and frustrated customers. This flow writes cancellation timestamps to profiles in minutes, so campaign managers can filter audiences and stop sending to churned contacts.