Update lead scoring when status changes in CRM

Your leads lack a consistent composite score after status updates, leaving campaign managers unsure which prospects to prioritize. Updated scores are available to sales immediately.

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Overview

Stale qualification signals from status changes slow down your reps and degrade campaign ROI. This workflow computes a composite score from source, categories, and phone presence and writes the score and status back to the lead so sales can prioritize outreach within minutes.