Update lead record when engagement tag is added

Your leads lack engagement context when marketing tags arrive, leaving reps unsure which prospects watched videos. This updates lead records so reps see engagement signals and act within the same day.

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Overview

Marketing-sourced video engagement is one of the strongest buying signals your reps see, but it only helps if it appears in the lead. This flow writes video-watch tags into the lead record so reps see engagement and can follow up within minutes, improving response relevance and speed.