Skip to content

Update contact records with marketing and shop IDs

New CRM person records without marketing and shop IDs block precise targeting. Enriching those records with marketing and commerce IDs keeps campaigns and reports accurate same day.

Update contact records with marketing and shop IDs

Workflow preview:

Zap details:

Overview

New person records that lack marketing or commerce identifiers lead to poor segmentation and noisy attribution. This flow enriches contacts with those IDs so campaign managers can segment, personalize, and report accurately—typically within minutes of record creation.

Update contact records with marketing and shop IDs