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Update contact first page group and path fields

Your contacts lack first-page context, so campaign copy stays generic and lowers engagement. Add first-page group and path to contacts so messaging aligns with visitor intent before a campaign send.

Update contact first page group and path fields

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Overview

When contact records lack visit context, your email and newsletter copy can come across as generic and underperform. This flow enriches each contact with a cleaned first-page path and a derived page group so campaign managers can segment and personalize messaging ahead of the next send.

Update contact first page group and path fields