Track mini-course signups and UTMs for marketing PMs
Track mini-course signups and UTMs for marketing PMs
Project managers lose attribution when mini-course signups lack UTM data, skewing campaign reports. This logs signups and UTMs to a single spreadsheet so marketing can attribute channels.
Overview
Project managers struggle to attribute mini-course performance when signups arrive without UTM details, making campaign reporting and planning harder. This workflow centralizes every signup and UTM into a single spreadsheet so marketing and project managers can attribute channels and start analysis faster. Teams report cleaner attribution and fewer reconciliation headaches.
Notable Features
- Capture UTM parameters with each signup
- Add timestamped rows to central spreadsheet
- Flag incomplete signups for review